Blagovna znamka: od vizije do vrednotenja : strateško oblikovanje in vzdrževanje blagovnih znamk; From brand vision to brand evaluation

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Blagovna znamka: od vizije do vrednotenja : strateško oblikovanje in vzdrževanje blagovnih znamk

De Chernatony, L.

Type of material - book ; adult, serious

Edition - 1. natis

Publication and manufacture - Ljubljana : GV založba, 2002

Language - slovenian

ISBN - 86-7061-299-2

COBISS.SI-ID - 120921088

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Zupančič, Boštjan, 1963- | Stubbs, John | Verčič, Dejan

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Štibuh	available - outside loan, loan period: 21 days

Call number – location, accession no. ...	Copy status
Štibuh k 658 DE CHERNATONY, L. Blagovna znamka: ... IN: 000015014	available - outside loan, loan period: 21 days

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Year	Impact factor		Edition		Category		Classification
Year	JCR	SNIP	JCR	SNIP	JCR	SNIP	JCR	SNIP

Links to authors' personal bibliographies	Links to information on researchers in the SICRIS system
De Chernatony, L.
Zupančič, Boštjan, 1963-
Stubbs, John
Verčič, Dejan	14685

Source: Personal bibliographies and: SICRIS

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