► We investigate first impressions from faces using a highly variable sample of 1000 face images. ► First impressions are shown to be consistent even when based on this highly variable face sample. ► ...We find that three dimensions subserve these first impressions, extending previous models.
Three experiments are presented that investigate the two-dimensional valence/trustworthiness by dominance model of social inferences from faces (Oosterhof & Todorov, 2008). Experiment 1 used image averaging and morphing techniques to demonstrate that consistent facial cues subserve a range of social inferences, even in a highly variable sample of 1000 ambient images (images that are intended to be representative of those encountered in everyday life, see Jenkins, White, Van Montfort, & Burton, 2011). Experiment 2 then tested Oosterhof and Todorov’s two-dimensional model on this extensive sample of face images. The original two dimensions were replicated and a novel ‘youthful-attractiveness’ factor also emerged. Experiment 3 successfully cross-validated the three-dimensional model using face averages directly constructed from the factor scores. These findings highlight the utility of the original trustworthiness and dominance dimensions, but also underscore the need to utilise varied face stimuli: with a more realistically diverse set of face images, social inferences from faces show a more elaborate underlying structure than hitherto suggested.
First impressions of social traits, such as trustworthiness or dominance, are reliably perceived in faces, and despite their questionable validity they can have considerable real-world consequences. ...We sought to uncover the information driving such judgments, using an attribute-based approach. Attributes (physical facial features) were objectively measured from feature positions and colors in a database of highly variable “ambient” face photographs, and then used as input for a neural network to model factor dimensions (approachability, youthful-attractiveness, and dominance) thought to underlie social attributions. A linear model based on this approach was able to account for 58% of the variance in raters’ impressions of previously unseen faces, and factor-attribute correlations could be used to rank attributes by their importance to each factor. Reversing this process, neural networks were then used to predict facial attributes and corresponding image properties from specific combinations of factor scores. In this way, the factors driving social trait impressions could be visualized as a series of computer-generated cartoon face-like images, depicting how attributes change along each dimension. This study shows that despite enormous variation in ambient images of faces, a substantial proportion of the variance in first impressions can be accounted for through linear changes in objectively defined features.
People form first impressions from facial appearance rapidly, and these impressions can have considerable social and economic consequences. Three dimensions can explain Western perceivers’ ...impressions of Caucasian faces: approachability, youthful-attractiveness, and dominance. Impressions along these dimensions are theorized to be based on adaptive cues to threat detection or sexual selection, making it likely that they are universal. We tested whether the same dimensions of facial impressions emerge across culture by building data-driven models of first impressions of Asian and Caucasian faces derived from Chinese and British perceivers’ unconstrained judgments. We then cross-validated the dimensions with computer-generated average images. We found strong evidence for common approachability and youthful-attractiveness dimensions across perceiver and face race, with some evidence of a third dimension akin to capability. The models explained ~75% of the variance in facial impressions. In general, the findings demonstrate substantial cross-cultural agreement in facial impressions, especially on the most salient dimensions.
Models of person perception have long asserted that our impressions of others are guided by characteristics of both the target and perceiver. However, research has not yet quantified to what extent ...perceivers and targets contribute to different impressions. This quantification is theoretically critical, as it addresses how much an impression arises from "our minds" versus "others' faces." Here, we apply cross-classified random effects models to address this fundamental question in social cognition, using approximately 700,000 ratings of faces. With this approach, we demonstrate that (a) different trait impressions have unique causal processes, meaning that some impressions are largely informed by perceiver-level characteristics whereas others are driven more by physical target-level characteristics; (b) modeling of perceiver- and target-variance in impressions informs fundamental models of social perception; (c) Perceiver × Target interactions explain a substantial portion of variance in impressions; (d) greater emotional intensity in stimuli decreases the influence of the perceiver; and (e) more variable, naturalistic stimuli increases variation across perceivers. Important overarching patterns emerged. Broadly, traits and dimensions representing inferences of character (e.g., dominance) are driven more by perceiver characteristics than those representing appearance-based appraisals (e.g., youthful-attractiveness). Moreover, inferences made of more ambiguous traits (e.g., creative) or displays (e.g., faces with less extreme emotions, less-controlled stimuli) are similarly driven more by perceiver than target characteristics. Together, results highlight the large role that perceiver and target variability play in trait impressions, and develop a new topography of trait impressions that considers the source of the impression.
Despite warnings not to "judge a book by its cover," people rapidly form facial impressions. In Oosterhof and Todorov's (2008) two-dimensional model of facial impressions, trustworthiness, and ...dominance underlie impressions and primarily function to signal the potential threat of others. Here, we test a key assumption of these models, namely that these dimensions are functional, by evaluating whether the adult-face dimensions apply to young children's faces. Although it may be functional for adults to judge adult faces on dimensions that signal threat, adults associate different social goals with children, and these goals are likely to impact the impressions adults make of such faces. Thus, a functional approach would predict that the dimensions for children's faces are not threat focused. In Studies 1 and 2, we build a data-driven model of Caucasian adults' impressions of Caucasian children's faces, finding evidence for two dimensions. The first dimension, niceness, is similar (although not identical) to the adult dimension of trustworthiness. However, we find a second dimension, shyness, that is clearly dissociable from dominance (Study 3), and critically, is not focused on threat. We demonstrate that adults are sensitive to subtle facial manipulations of these dimensions (Studies 4 and 5) and that these impressions impact adults' behavioral expectations of children (Study 6). Finally, we show that niceness and shyness dimensions generalize to an independent sample of ambient images, demonstrating their robustness (Study 7). Our results suggest that social goals have the power to drive functional impressions and highlight the flexibility of our visual system when forming such inferences.
A large research literature details the powerful behavioral consequences that a trustworthy appearance can have on adult behavior. Surprisingly, few studies have investigated how these biases operate ...among children, despite the theoretical importance of understanding when these biases emerge in development. Here, we used an economic trust game to systematically investigate trust behavior in young children (5-8 years), older children (9-12 years), and adults. Participants played the game with child and adult "partners" that varied in emotional expression (mild displays of happiness and anger, and a neutral baseline), which is known to modulate perceived trustworthiness. Strikingly, both groups of children showed adult-like facial appearance biases when trusting others, with no "own-age bias." There were no developmental differences in the magnitude of this effect, which supports adult-like overgeneralization of these transient emotion cues into enduring trait impressions that guide interpersonal behavior from as early as 5 years of age. Irrespective of whether or not they were explicitly directed to do so, all participants modulated their behavior in line with the emotion cues: more generous and trusting with happy partners, followed by neutral, and then angry. These findings speak to the impressive sophistication of children's early social cognition and provide key insights into the causal mechanisms driving trait impressions, suggesting they are not necessarily contingent upon protracted social experience.
First impressions made to photographs of faces can depend as much on momentary characteristics of the photographed image (within‐person variability) as on consistent properties of the face of the ...person depicted (between‐person variability). Here, we examine two important sources of within‐person variability: emotional expression and viewpoint. We find more within‐person variability than between‐person variability for social impressions of key traits of trustworthiness, dominance, and attractiveness, which index the main dimensions in theoretical models of facial impressions. The most important source of this variability is the emotional expression of the face, but the viewpoint of the photograph also affects impressions and modulates the effects of expression. For example, faces look most trustworthy with a happy expression when they are facing the perceiver, compared to when they are facing elsewhere, whereas the opposite is true for anger and disgust. Our findings highlight the integration of these different sources of variability in social impression formation.
Recent evidence shows that AI-generated faces are now indistinguishable from human faces. However, algorithms are trained disproportionately on White faces, and thus White AI faces may appear ...especially realistic. In Experiment 1 (N = 124 adults), alongside our reanalysis of previously published data, we showed that White AI faces are judged as human more often than actual human faces—a phenomenon we term AI hyperrealism. Paradoxically, people who made the most errors in this task were the most confident (a Dunning-Kruger effect). In Experiment 2 (N = 610 adults), we used face-space theory and participant qualitative reports to identify key facial attributes that distinguish AI from human faces but were misinterpreted by participants, leading to AI hyperrealism. However, the attributes permitted high accuracy using machine learning. These findings illustrate how psychological theory can inform understanding of AI outputs and provide direction for debiasing AI algorithms, thereby promoting the ethical use of AI.
Voices elicit rich first impressions of what the person we are hearing might be like. Research stresses that these impressions from voices are shared across different listeners, such that people on ...average agree which voices sound trustworthy or old and which do not. However, can impressions from voices also be shaped by the ‘ear of the beholder’? We investigated whether - and how - listeners' idiosyncratic, personal preferences contribute to first impressions from voices. In two studies (993 participants, 156 voices), we find evidence for substantial idiosyncratic contributions to voice impressions using a variance portioning approach. Overall, idiosyncratic contributions were as important as shared contributions to impressions from voices for inferred person characteristics (e.g., trustworthiness, friendliness). Shared contributions were only more influential for impressions of more directly apparent person characteristics (e.g., gender, age). Both idiosyncratic and shared contributions were reduced when stimuli were limited in their (perceived) variability, suggesting that natural variation in voices is key to understanding this impression formation. When comparing voice impressions to face impressions, we found that idiosyncratic and shared contributions to impressions similarly across modality when stimulus properties are closely matched - although voice impressions were overall less consistent than face impressions. We thus reconceptualise impressions from voices as being formed not only based on shared but also idiosyncratic contributions. We use this new framing to suggest future directions of research, including understanding idiosyncratic mechanisms, development, and malleability of voice impression formation.
•We test if leading social and facial models are equivalent for impressions of faces.•Trustworthiness (facial) and warmth (social) model dimensions are highly similar.•Dominance (facial) and ...competence (social) model dimensions diverge.•Dominance and competence may represent different routes to judging targets’ capability.•Without a context, competence may best represent how people judge targets’ capability.
Models of first impressions from faces have consistently found two underlying dimensions of trustworthiness and dominance. These dimensions show apparent parallels to social psychological models of inter-group perception that describe dimensions of warmth (cf. trustworthiness) and competence (cf. dominance), and it has been suggested that they reflect universal dimensions of social cognition. We investigated whether the dimensions from face and inter-group social perception models are indeed equivalent by evaluating first impressions of faces. Across four studies with differing methods we consistently found that while perceptions of trustworthiness and warmth were closely related, perceptions of dominance and competence were less strongly related. Taken together, our results demonstrate strong similarity on the first dimension across facial and social models, with less similarity on the second dimension. We suggest that facial impressions of competence and dominance may represent different routes to judging a stranger’s capability to help or harm.