Through a case study of a complementary medicine clinic in a major urban hospital this article explores the links between two levels of power in the alternative health movement – the institutional ...level and alternative health's 'submerged networks.' Alternative health is conceptualized as a 'new social movement' whose central goal has been to create and sustain a form of life outside of conventional codes and institutional arrangements. The strength of this movement has been its ability to create a cultural laboratory where patients and activists can experience new ideas, authority relations, and identities. Through interviews and observations with the clinic staff and patients, the article asks whether alternative health's growing success in achieving institutional recognition is coming at the price of alternative health's submerged networks and core identity. Overall it is argued that complementary medicine clinics located in hospitals have the potential of establishing fruitful links with the dominant health care system but there is a clear danger of becoming absorbed by that system. The other danger is that alternative health will remain marginalized and lose touch with the institutional direction of society as a whole. The article concludes by arguing that alternative health should remain a 'dual movement' with institutional links as well as maintaining a close connection to the lifeworlds of patients.
New social movement (NSM) theory has been the dominant framework for the analysis of European social movements since the 1970s. The framework has generally focused on movements articulating `new' ...grievances such as the women's, ecology and peace movements. This article attempts to use this perspective to account for the campaigns of indigenous European linguistic minorities for own-language television services. The analysis suggests that social movement theorists need to return to the work of early NSM advocates such as Alain Touraine and Alberto Melucci, who focused on the transition from an industrial to a post-industrial society. This work helps explain how the goals set by social movements within more traditional cleavages have been transformed and restructured by the transition to post-industrial society.
Discusses B. Epstein, Political protest and cultural revolution: nonviolent direct action in the 1970s and 1980s (Berkeley: University of California Press, 1991); A. Escobar and S. Alvarez, eds., The ...making of social movements in Latin America: identity, strategy, and democracy (Boulder, Co: Westview Press, 1992); and A. Morris and C. Mueller, eds., Frontiers in social movement theory (New Haven: Yale University Press, 1992). The books are expressions of several positions around the new social movement theories debate.
Covid-19 pandemic has had a multidimensional impact, especially on the health and socio-economic of the community. However, the people of Ponteh Village are not too affected by the socio-economic ...impact. New social movements during the pandemic resulted in community readiness in the face of the second wave of the Covid-19 pandemic. Through qualitative approaches and case study methods, this article explains the various efforts made by citizens and new social movements during the Covid-19 pandemic. Data collection through participation observations, interviews, airy notes, and documentation studies. The results of this study show that the people of Madura have a social system in the form of family ties and social closeness to deal with difficult conditions. Community efforts in dealing with the pandemic, first, maximize local potential in the form of a collective economic orientation. Second, the people of Ponteh Village do the storage of agricultural commodities and control their sales of agricultural products. The study also showed three new social movements during the Covid-19 pandemic. First, the social movement of citizens who have social solidarity is expressed in the attitude of helping each other, please-help, cooperation, and caring for each other. Second, community leaders, namely kiai, have an important role in dealing with difficult conditions due to the impact of the pandemic, especially education about understanding health protocols. Third, the village government made several efforts beyond the assistance of the central government to deal with the impact of the Covid-19 pandemic. New social movements grew during the Covid-19 pandemic, resulting in a public readiness to deal with the second wave of pandemics.
Consumer research has focused on the various resources and tactics that help movements achieve a range of institutional and marketplace changes. Yet, little attention has been paid to the persistence ...of movement solidarity, in particular its regeneration, despite a range of threats to it. Our research unpacks mechanisms that help consumer movement solidarity to overcome threats. Drawing on a 6-year ethnographic study of consumer movements in Exarcheia, a neighborhood in central Athens, Greece, we find that consumer movement solidarity persists despite a cataclysmic economic crisis that undermines their prevalent ideology and the emotional fatigue, that is, common in such movements. Three key mechanisms serve to overcome these threats: performative staging of collectivism, temporal tactics, and the emplacement of counter-sites. Overall, our study contributes to consumer research by illuminating how threats to solidarity are overcome by specific internal mechanisms that enable the regeneration of consumer movement solidarity.