Public Library France Balantič Kamnik - all departments (SIKKAM)
13.
Pomen znanja za trajnostni razvoj v šoli in njegov vpliv na konkurenčno prednost šole v 21. stoletju
Nikoloski, Trajče
Referat obravnava, kako Vrtnarska šola Celje obvladuje filozofijo in prakso marketinga. Konkurenca je pri nas razmeroma nov pojem, posebno kadar je govora o šolstvu. Neprofitne organizacije na ...splošno še do nedavnega niso imele konkurence, kot je to stalnica v gospodarskem sektorju. Zato se je prizadevanje za večjo uspešnost, prenesla tudi v izobraževalne organizacije. Razlogi za to niso le v željah in potrebah po lastnem razvoju in izboljšanju dela, ampak največkrat odziv na pritiske in izzive okolja, v katerem izobraževalna organizacija deluje.
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