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Marketing : temeljni koncepti in njihova uporaba v digitalnem okolju : [znanstvena monografija]Iršič, Matjaž ; Milfelner, Borut ; Pisnik, Aleksandra, 1972-Type of material - scientific monograph ; adult, seriousEdition - 2. izd.Publication and manufacture - Harlow (England) [etc.] : Pearson, cop. 2019Language - slovenianISBN - 978-1-78764-261-4COBISS.SI-ID - 13307420
Author
Iršič, Matjaž |
Milfelner, Borut |
Pisnik, Aleksandra, 1972-
Other authors
Mumel, Damijan |
Kolar, Tomaž, 1968- |
Mansoor, Milojka
Topics
Marketing |
teorija |
poslovna strategija |
izdelki |
cene |
tržne poti |
poslovno komuniciranje |
oglaševanje |
pospeševanje prodaje |
odnosi z javnostmi |
osebna prodaja |
digitalne komunikacije
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Knjižnica Kamnica 339.1 IRŠIČ, M. Marketing IN: 00969564 Knjižnica Kamnica 339.1 IRŠIČ, M. Marketing IN: 00969564 |
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Knjižnica Pekre 339.1 IRŠIČ, M. Marketing IN: 00969565 Knjižnica Pekre 339.1 IRŠIČ, M. Marketing IN: 00969565 |
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Potujoča knjižnica 339.1 IRŠIČ, M. Marketing IN: 00969563 Potujoča knjižnica 339.1 IRŠIČ, M. Marketing IN: 00969563 |
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Potujoča knjižnica 339.1 IRŠIČ, M. Marketing IN: 00969562 Potujoča knjižnica 339.1 IRŠIČ, M. Marketing IN: 00969562 |
not in the mobile library: available - outside loan, loan period: 28 days
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Knjižnica Rotovž 339.1 IRŠIČ, M. Marketing IN: 00969560 Knjižnica Rotovž 339.1 IRŠIČ, M. Marketing IN: 00969560 |
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Year | Impact factor | Edition | Category | Classification | ||||
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DRS, in which the journal is indexed
Database name | Field | Year |
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Links to authors' personal bibliographies | Links to information on researchers in the SICRIS system |
---|---|
Iršič, Matjaž | 12582 |
Milfelner, Borut | 26030 |
Pisnik, Aleksandra, 1972- | 19610 |
Mumel, Damijan | 15314 |
Kolar, Tomaž, 1968- | 16007 |
Mansoor, Milojka | ![]() |
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