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  • Language, discourse and communication in globalized tourism. Chapter 5
    Potočnik Topler, Jasna
    Tourism is a global cultural industry which has developed its own discourse. The fact is that tourism discourse shapes other discourses. Consequently, the multiplicity of tourism should also be ... explored through communication as an important tool in sustainable tourism, and thus sufficient attention should be paid to successful communication in tourism.
    Source: Literature, language and culture influenced by globalization. Vol. 7, Monograph (Str. 51-61)
    Type of material - article, component part
    Publish date - 2015
    Language - english
    COBISS.SI-ID - 83609857

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