Customer relationship management : concept, strategy, and tools

Faculty of Administration, Ljubljana (VUSLJ)

Customer relationship management : concept, strategy, and tools

Kumar, Vineet, 1958- ; Reinartz, Werner J.

Type of material - book ; adult, serious

Edition - 3rd ed.

Publication and manufacture - Berlin : Springer, cop. 2018

Language - english

ISBN - 978-3-662-55381-7; 978-3-662-55380-0

COBISS.SI-ID - 5197998

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Author
Kumar, Vineet, 1958- | Reinartz, Werner J.

Collection
Springer texts in business and economics

Topics
odnosi s strankami | kupci | potrošnik | trgovina

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Pickup location	Material status	Reservation
Univerza v Ljubljani, Fakulteta za upravo	available - outside loan, loan period: 21 days
Univerza v Ljubljani, Fakulteta za upravo - paketnik	available - outside loan, loan period: 21 days

Call number – location, accession no. ...	Copy status
Knjižnica 005 KUMAR V. Customer... IN: 000012680	available - outside loan, loan period: 21 days
Knjižnica 005 KUMAR V. Customer IN: 000012114	available - outside loan, loan period: 21 days
Knjižnica 005 KUMAR V. Customer... IN: 000012681	available - outside loan, loan period: 21 days

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Links to authors' personal bibliographies	Links to information on researchers in the SICRIS system
Kumar, Vineet, 1958-
Reinartz, Werner J.

Source: Personal bibliographies and: SICRIS

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