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  • ‘Our task is to demystify f...
    Milosavljević, Marko; Vobič, Igor

    Journalism, 09/2021, Volume: 22, Issue: 9
    Journal Article

    The study explores uses of algorithmic techniques in journalists’ working environments and investigates newsroom managers’ negotiations of automation as innovation process aimed at ensuring partial or full replacement of human labour with technology. Drawing from 15 qualitative interviews with representatives of newsroom management from legacy news institutions in the United Kingdom, Germany and the United States, the study analyses their (cl)aims to maintain the newsroom as a stable, but dynamic working environment and reveals three dualist propositions when negotiating automation novelties – human journalistic agency stands in contrast to technology, skills are separated from newsworkers, and the creation of news contrasts with its presentation. The results show the interviewees re-articulate the dominance of human agency over technology, re-establish technological innovations as liberating newsworkers rather than subordinating them, and standardise news by re-evaluating the concept as both a civic bond and a commodity. Such considerations are detached from recent concerns about automation of human labour and closer to what we call algorithmic sublime, maintaining the newsroom management’s loyalty to both the professional values of journalism and the corporate goals of management.