NUK - logo
FDV, Osrednja družboslovna knjižnica J. Goričarja, Ljubljana (ODKLJ)
Delovni čas v juliju in avgustu: 8.00-15.00, sreda 8.00-17.00, sobota zaprto.
  Več ...
Predmetne oznake    Učbeniki     Zebra   Vodiči
  • Media argumentation : dialectic, persuasion, and rhetoric
    Walton, Douglas N.
    Media argumentation is a powerful force in our lives. From political speeches to television commercials to war propaganda, it can effectively mobilize political action, influence the public, and ... market products. This book presents a new and systematic way of thinking about the influence of mass media in our lives, showing the intersection of media sources with argumentation theory, informal logic, computational theory, and theories of persuasion. Using a variety of case studies that represent arguments that typically occur in the mass media, Douglas Walton demonstrates how tools recently developed in argumentation theory can be usefully applied to the identification, analysis, and evaluation of media arguments. He draws on the most recent developments in artificial intelligence, including dialogical theories of argument, which he developed, as well as speech act theory. Walton provides a structural analysis not only of individual types of argument commonly employed in the mass media, but also of pragmatic frameworks (models of goal-directed conversation) in which such arguments are used. Each chapter presents solutions to problems central to understanding, analyzing, and criticizing media argumentation.
    Vrsta gradiva - knjiga ; neleposlovje za odrasle
    Založništvo in izdelava - Cambridge ; New York : Cambridge University Press, 2007
    Jezik - angleški
    ISBN - 978-0-521-87690-2; 978-0-521-70030-6
    COBISS.SI-ID - 31023965

    Povezava(-e):

    http://nukweb.nuk.uni-lj.si/login?url=http://search.ebscohost.com/login.aspx?authtype=ip&direct=true&db=nlebk&AN=213368&site=eds-live&scope=site&lang=sl

    Dostop za Univerzo v Ljubljani


    http://catdir.loc.gov/catdir/enhancements/fy0806/2006101030-t.html

Rezervirajte gradivo na želenem mestu prevzema.

Mesto prevzema Status gradiva Rezervacija
FDV, Osrednja družboslovna knjižnica J. Goričarja, Ljubljana
prosto - na dom, čas izposoje: 7 dni
Signatura – lokacija, inventarna št. ... Status izvoda
U 0000000016 WALTON, D. Media Prosti pristop U 16 WALTON, D. Media Prosti pristop prosto - na dom, čas izposoje: 7 dni
U 0000000016 WALTON, D. Media Prosti pristop U 16 WALTON, D. Media Prosti pristop prosto - na dom, čas izposoje: 7 dni
loading ...
loading ...
loading ...

Vnos na polico