Tourist activity in the Republic of Croatia is one of the leading and most promising activities. It is our past, present and future. According to the National Bank, the share of revenues from travel ...- tourism in overall GDP in the first 9 months of 2015 was 22.2%, an increase of 1.2% compared to the same period in 2014. In the third quarter share of revenues from travel - tourism in total GDP amounted to 41.3%, as compared to the same period in 2014, representing a growth of 1.4%. The conclusion is that tourism is one of the leading economic sectors in the Republic of Croatia. Due to realized 78 million and 569,000 overnight stays (6.8% more than in 2014) and more than 8 billion of foreign exchange inflows, the Republic of Croatia on the overall tourism market has been recognized as an important destination whose development potentials have not yet been exhausted. Relevant institutions and predictions underline the fact that tourism is one of the keys for faster integration of Croatia in the entire world economy and the networked society, from which it can be read that Croatia must view this sector in a new way and allow tourism to undergo complete transformation, in order to cope with future competitive challenges more easily. According to estimates by the World Travel & Tourism Council direct and indirect employment in the tourism sector in 2008 was about 300,000 employees, but that number will have increased by additional 100,000 in the next ten years. The Croatian tourism today employs 35-40% of workers. Thus, the tourism industry is a comprehensive and a very important generator of jobs of different profiles - from catering and hotel industry to entertainment and animation. In the light of progress in the development of tourism, and regardless of specific personnel, Croatia still needs a lot of work on the construction of the existing profile of tourism personnel and management and educate the tourist interest in tourism future. In addition, employment in the hospitality and tourism industry has a very high seasonal fluctuation of work, while the proportion of highly educated so-called senior managers is weak due to the contemporary needs of the tourism of the 21
century. The system of education for tourism is not performed well at all levels of education, and the result is inadequate qualifications. On the other hand, salaries of employees in the tourism industry, especially in the hospitality and catering industry, are among the lowest in the Republic of Croatia. With its tourism development strategy, the Republic of Croatia has turned towards building quality destinations (new facilities, renovation of existing and quality services). This paper will analyze how the quality of services, backed by human activity, is the key to the success of any enterprise, with an adopted conclusion about what kind of future we are building in this segment. The research will be carried out through the review and analysis of trends in employment in the tourism industry, the qualifying term structure of employees, their share in the total employees in the Republic of Croatia, the competitiveness in the international labor market for a period of last 5 years.
For the last few decades a large number of countries, developed as well as developing ones, have become included in flows of foreign direct investments. Until recently the investments were directed ...only from developed towards less developed countries but since the end of the 20th century the developing countries have become more significant foreign investors. A certain number of countries have been more successful in attracting foreign capital in comparison to others. The question is what are the reasons and which are the most important factors that investors consider while choosing a foreign location to invest to. Results of foreign research referring to this subject are presented in this paper as well as their comparison to results of similar researches conducted by the authors in Croatia.
Trendovi koncentracije, konsolidacije i internacionalizacije u distributivnoj trgovini dovele
su do razvoja tzv. category managementa u strateški važnu funkciju. Category management
smatra se ...upravljanjem grupama proizvoda koje podrazumijeva win – win – win situaciju
za krajnjeg potrošača, trgovca i proizvođača. Cilj je efikasnim upravljanjem kategorijama
postići što veće zadovoljstvo krajnjih potrošača koje će rezultirati većim prihodima, kao i
većom profitabilnošću i trgovaca i proizvođača. U radu su analizirane specifičnosti upravljanja
kategorijama jednog stranog maloprodajnog drogerijskog lanca te je u tu svrhu proveden
i intervju s voditeljima kategorija.
Volatilnost tržišta i dinamičnost promjena te sve veća konkurentnost zahtijevaju od prodajnih menadžera novi pristup i brzu prilagodbu u strategijama i taktikama nastupa prema kupcima i klijentima. ...Pet kritičnih područja emocionalne inteligencije: samosvijest, samoregulacija, socijalizacija, empatija i motivacija vještine su ključne za uspjeh u svim aspektima života, ali u prodaji mogu izraziti razliku između dobrog i izvrsnog prodavača. Posjedovanje višeg stupnja emocionalne inteligencije omogućuje prodavačima učinkovitije snalaženje u procesu prodaje koje ujedno pridonosi i njezinome većem uspjehu.
For the last few decades a large number of countries, developed as well as developing ones, have become included in flows of foreign direct investments. Until recently the investments were directed ...only from developed towards less developed countries but since the end of the 20th century the developing countries have become more significant foreign investors. A certain number of countries have been more successful in attracting foreign capital in comparison to others. The question is what are the reasons and which are the most important factors that investors consider while choosing a foreign location to invest to. Results of foreign research referring to this subject are presented in this paper as well as their comparison to results of similar researches conducted by the authors in Croatia.
Upravljanje apsentizmom u vrijeme korona krize Buneta, dr. sc. Anđelka; Ćosić, univ.spec.oec, Draženka; Iljkić, struč.spec.oec, Dijana
FIP - Financije i pravo,
10/2022, Letnik:
10, Številka:
1
Paper
Odprti dostop
Apsentizam u poslovnom svijetu prisutan je već duži niz godina. S pandemijom izazvanom korona virusom situacija se značajno pogoršala te upravljanje apsentizmom je sve više u fokusu poslovnih ...subjekata. Bilo da se radi o planiranim ili ne planiranim izostancima, njihova učestalost dovodi do usporavanja ili zaustavljanja poslovnih procesa, povećanih troškova, a time i manje produktivnosti rada poslovnih subjekata. Radi se o izvanrednoj kriznoj situaciji koja zahtjeva uvođenje mehanizama kriznog menadžmenta u upravljanju ljudskim resursima. Iako je utjecaj apsentizma na produktivnost a i organizacijsku kulturu poslovnog subjekta neupitan, mnogi poslovni subjekti nemaju razvijene scenarije kriznog upravljanja u slučaju eskalacije privremenih izostanaka. Najčešći razlozi su neupućenost, nedostatak potrebnih kompetencija i vještina, kompleksnost građe koja zahtijeva specifična znanja i vještine. Potrebno je i iskustvo u implementaciji sustava za upravljanje apsentizmom jer nekvalitetno uvođenje i pogreške očituju se kroz visoke dodatne troškove. Stoga je tema ovog rada upravljanje apsentizmom u vrijeme korona krize. Temeljem trenutno dostupnih podataka u radu se analiziraju posljedice pandemije korona virusa na apsentizam u hrvatskom gospodarstvu promatrano kroz dane bolovanja na teret poslodavca i HZZO. Autori zaključuju da je pandemija korona virusa pokazala da će upravljanje apsentizmom postati jedan od vodećih problema u hrvatskom gospodarstvu. Značaj je tim veći zbog kroničnog nedostatka radne snage.
Posljednjih nekoliko desetljeća veliki broj zemalja, kako razvijenih, tako i onih u razvoju, uključio se u
tokove inozemnih izravnih ulaganja. I dok su još do nedavno investicije išle gotovo ...isključivo od razvijenih
prema manje razvijenim zemljama, od kraja 20. stoljeća zemlje u razvoju postaju sve značajniji ulagači u
inozemstvo. Jedan broj zemalja imao je više uspjeha u privlačenju inozemnoga poduzetničkog kapitala od
drugih. Postavlja se pitanje zbog čega i koji su najznačajniji čimbenici koje ulagači uzimaju u obzir prilikom
izbora inozemne lokacije u koju će investirati. U radu se prezentiraju rezultati inozemnih istraživanja
s tim u vezi i uspoređuju s rezultatima dva empirijska istraživanja koja su autori proveli u Hrvatskoj.
The aim of this paper is to investigate the role of social media in informing consumers and to try to determine if there is a correlation between the growth of the use of social media in the Republic ...of Croatia as a source of news, with the increasing influence of these media on making purchasing decisions. To examine the established relationship, secondary sources were used, or better to say research on media usage trends were conducted by WARC (World Advertising Research Centre, 2021) and the Reuters Institute for the Study of Journalism (Digital News Report, 2021) were analysed. The results indicate that it cannot be confirmed that the increase in the use of social media as a source of information is correlated with the increase in the influence of social media on purchasing decisions, especially since the use of this form of media is characteristic of the younger population.
After post-transition countries entered the European Union, the effect of convergence has been highly disproportionate if looking at share of gross salary in the final product per capita. The goal of ...this paper is to point out the different level of economic development of post-transition countries, which shifted from socialist-communist economy in 1980s to the capitalist economy after the 1990s. Moreover, authors will analyze the level of real economic development, comparing the real productivity with nominal productivity from 2000 to 2020. The ratio between gross salaries in real GDP per capita and export of goods per capita is representing the real economic productivity, while nominal productivity will be represented through the level of purchasing power measured by gross salaries among the observed countries. Observed countries are post-transition countries, which all became European Union members, namely: Slovenia, Poland, Czech Republic, Slovakia, Hungary, Romania, Bulgaria and Croatia. This paper will compare which of named countries have higher living standard measured by the level of gross salary, while on the other hand, the living standard will be also shown in the real terms, expressing the paradox of economic development.
In recent years, more precisely from the year of 2019, the world economy has faced a new form of crisis, which has not been recorded in the modern history. Accordingly, for the first time the world ...economy is facing a crisis of aggregate supply and aggregate demand at the same time. The effect of crisis transmission caused by pandemic COVID 19 arrived in Croatia at the beginning of 2020. Mainly the modern crisis were coming from banking or financial sector, such as the last one from 2008, the mortgage crisis, which came to Croatia in 2009. Crisis of 2008 caused the global increase of interest rates and monetary contraction. However, the new crisis caused by pandemic COVID 19 had opposite effect comparing to the crisis of 2008 and led to interest rate decrease and to monetary expansion. The resilience of domicile production on a new form of exogenous shock in Croatia is under the big uncertainty. The external trade coverage ratio in goods was at the level below 60% in 2019, which had a significant impact on the new form of crisis. The gap, which emerged between industries due to the shock of pandemic COVID 19, became a burning question of strategic development of industrial production in Croatia. Because of all mentioned, many questions has been raised on macroeconomic level, while the most important are the self-sufficiency and resilience of manufacturing industry, which presents the backbone of each economy. Now, the negative effects will be even more visible because of the long time postponed structural reform of Croatian economy. In this paper the authors will analyses which sector has suffered the most because of the pandemic COVID 19 crisis.
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