During the COVID-19 pandemic, government and public health officials have advocated three behaviors to help “flatten the curve” of the disease—staying-at-home, wearing face masks, and social ...distancing. But, some people, especially those younger in age, have flouted restrictions, harming themselves and the community. We explore the moral foundations underlying people's compliance with the three behaviors. Our study with 1033 Americans revealed that caring and fairness concerns predict complying with all behaviors, while sanctity concerns only predict compliance with wearing face masks and social distancing. A deeper investigation revealed age differences in loyalty and sanctity concerns for staying-at-home and social distancing, and in sanctity concerns only for wearing face masks. The findings document the innate intuitions that guide one's decision to comply with such behaviors. They also provide governments and policy officials with implications on possible message frames to use in communicating the importance of the three behaviors in order to protect one's and the public's health from COVID-19 and other flu-like illnesses in the future.
Governments around the world have increasingly relied on technology to promote public health, such as using electronic health records and portable fitness devices. During the COVID-19 pandemic, ...“contact tracing apps” for smartphones have also been promoted in many countries as a way to allow public officials to facilitate contact tracing. But uptake in virtually all countries where such apps have been promoted is slow, one reason being privacy concerns. Conducting three experiments across France (n = 471), Australia (n = 202), and the United States (n = 1005), we explore if salient COVID-19 concerns, which intuitively should increase concerns about personal and public health, might in fact increase privacy concerns and thereby reduce uptake of contact tracing apps. Using an experimental design where we randomly assign participants to either a disease concerns or control condition, we find that salient COVID-19 concerns decrease intentions to download contact tracing apps. Mediation results reveal that greater valuations of privacy explain the lower willingness. We therefore explain why COVID-19 contact tracing apps that are promoted when the pandemic is at its peak see low levels of uptake. Our results provide policy makers with implications concerning how to promote uptake to help “flatten the curve” of not just the current pandemic but potentially also future ones.
•Contact tracings app can “flatten the curve” but there are privacy concerns.•Disease concerns may heighten privacy concerns.•Thus, disease concerns may explain why tracing app uptake is slow.•Three experiments in France, Australia, and the United States tested our hypotheses.•Explanatory mediators included social conservatism and greater privacy concerns.
A growing literature suggests the possibility that brightness (vs. darkness) affects myriad human behaviors and how people think. One stream suggests that brightness increases self-awareness. We ...extend these findings and formally hypothesize that brightness (vs. darkness) increases self-accountability, thereby motivating people to take actions to meet their self-standards for health, of which most people generally fall short. Three experimental studies were conducted. The results indicate that brightness increases healthier food choices (Study 1) and physical activity intentions (Study 2). Self-accountability mediates the effect (Study 2), while manipulating self-accountability moderates it (Study 3), thereby providing evidence for its likely causal role in explaining the impact of brightness on facilitating healthy behaviors. The findings offer insights into the positive benefits of brightness beyond past findings that it improves mood and psychological well-being. Limitations of the current research as well as future research directions are discussed.
•Mindfulness makes one more aware of present and incoming information.•Mindfulness is relevant to food choice and food sustainability issues.•We study and test the impact of mindfulness on ...insect-eating attitudes.•Mindfulness may increase disgust and reduce attitudes toward eating bugs.•Results from three studies are consistent with this theorizing.
Mindfulness, commonly associated with Buddhism, refers to the state of being aware, taking note of what is going on within oneself and outside of the world. In the current research, we examine the possible impact of mindfulness on willingness to try insect foods. We present the results of three studies—one correlational and two experimental—illustrating that mindfulness increases disgust and lowers willingness to try eating insects. On the one hand, this counters existing literature that mindfulness reduces emotional reactivity. On the other hand, it is in-line with mindfulness making one more aware and accepting of present and incoming information, which would conceivably include context-relevant emotions such as disgust in the case of eating insects that Western cultures see as disgusting. Our findings support the latter possibility. We situate our work within the literature on the various impacts of mindfulness on food choice. We also discuss implications for food sustainability practitioners.
In the age of online social platforms, increasing interactions beyond the wildest imagination, dealing with fake news has been the most challenging. Perhaps the most visible victims of fake news ...today are political individuals and institutions. The delicate balance between regulation and respect of individual rights and maintenance of constitutionalism in various countries today creates a unique regulatory dilemma that allows for fake news and the use of it to continue thriving. At the same time, politicians and other institutions occupy a critical role in creating legislation towards combatting fake news. Such moves could significantly undermine the ability to observe some of the fundamental rights of individuals and the overall rule of democracy 1. Misinformation and other cases of fake news have a relatively significant impact on societies. However, resolving fake news has proved not to be easy because of numerous issues, among them, being the need to preserve fundamental rights 2. Desktop-based research has been conducted to achieve the objectives of this research. Critical to note that most of the information vital in completing this research is electronically availed. Hence, secondary sources of information have been utilized to reach conclusions on the existence of regulations and its effectiveness toward combating fake news in the three jurisdictions.
In the current issue of Kidney International, Sinha et al. present data from an open-label, noninferior, randomized controlled trial comparing 12-months of alternate-day prednisolone, given daily ...during infection, versus levamisole, in children with frequently relapsing or steroid-dependent nephrotic syndrome. This study suggests that both of these strategies are efficacious and safe. Results of this study should redefine the role of levamisole in future guidelines, and a call for global availability of levamisole should be advocated.
Mindfulness refers to the state of being aware, taking note of what is going on within oneself, without any judgment. Mindfulness has been shown to affect decision-making, empathy, and sustainability ...in non-tourism contexts. We conducted an experiment to see if mindfulness can promote sustainable behaviours in a tourism context. After listening to a mindfulness-inducing audio track, participants expressed a lower preference for a group tour to Uluru, NT, Australia, that prominently featured climbing the sandstone formation as part of the package. Process data suggested that being mindful made participants more aware of the environmental and cultural consequences of their decisions. Our findings contribute to the growing literature on the many positive impacts of mindfulness on individual and social well-being - this time within a tourism context in which both mindfulness and sustainability are showing important applications as well as consequences.
We investigate the roles of guilt and shame appeals in health communications depending on recipients’ self-construal. Although guilt and shame are negative self-conscious emotions, we hypothesize ...that guilt appeals are more effective in leveraging compliance among recipients with independent self-construals, whereas shame appeals are more persuasive among recipients with interdependent self-construals. The findings across four experimental studies are consistent with this hypothesis, with guilt (shame) appeals motivating participants with independent (interdependent) self-construals in domains of eating healthy, responsible drinking, quitting smoking, and staying-at-home intentions during the COVID-19 pandemic. Further, we provide evidence that challenge (threat) appraisal mediates the effect of guilt (shame) appeals among independents (interdependents). These findings have meaningful implications, more broadly in the use of emotions in health communications, and offer social marketers, government officials, and policymakers a better recognition of how to persuade individuals to improve their own and society’s well-being.
Political ideology and brand attachment Chan, Eugene Y.; Ilicic, Jasmina
International journal of research in marketing,
12/2019, Letnik:
36, Številka:
4
Journal Article
Recenzirano
We introduce political conservatism as possibly associated with brand attachment. We propose that conservatism, in particular, might be related to stronger attachment bonds to brands due to greater ...feelings of uncertainty, encouraging consumers to seek security via forming brand attachment bonds. In five studies, we demonstrate a relationship between conservatism and brand attachment. Uncertainty is able to explain the relationship, as attachment bonds to brands can appease conservatives' uncertainty. We also observe downstream consequences for price sensitivity and purchase intentions. Finally, the relationship may arise primarily for a brand with a domestic (vs. foreign) country-of-origin. Accordingly, consumers' political ideology may play a role in brand attachment with implications for how brand managers can segment or target the market in order to predict consumer–brand relationships. We situate our work more generally on the relevance of consumers' political ideology for marketing activities.
Consumers describe luxury goods as “high-status” goods that are associated with the “upper class.” If these spatial metaphors are valid, then consumers should prefer luxury goods being positioned ...higher in the visual field in a consumer setting, which would be because of the psychological theory known as “processing fluency.” Fluency occurs when there is a congruence between two concepts, facilitating ease of processing and thereby liking. We test the effect of high (vs. low) spatial positioning for luxury goods in an online retailing context. Across three experiments, we observe that placing luxury goods higher on a website “matches” consumers’ lay associations about such items, with the positive feelings thereby transferring onto the luxury good. The findings demonstrate that locating luxury products at different heights in the visual field can influence product preference. In doing so, we build on existing theory concerning visual perception, spatial metaphors, and processing fluency.
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