Orienteering is a group of sports that require navigational skills and as a sporting event increases the number of tourist destinations in Croatia. With the help of maps and a compass, the aim is that the runner tries to find all the checkpoints in the shortest possible time. With its geographical diversity, soil configuration and different vegetation, every competition in Croatia feels like a unique experience. Orienteering has seen increasing number of fans of different age groups, who are competing in races which are predefined in annual calendars. The global growth and development of the sports industry contributes to the overall economic development, and the increasingly advanced racing tracking technology and sports equipment used by runners enables the organizer and runners to have an interesting and exciting sports competition with themselves or in pairs and in groups. Outdoor sports are on the rise and increasingly popular in all their forms, both in the world and in Croatia. Orienteering is a sports activity that takes the whole family into nature and allows them to spend an active day or weekend in new places with different requirements and tasks, which enables them to spend a day in a healthy sustainable environment. At the same time, the same form of sporting activity is becoming more and more popular in the education of all age groups, from kindergarten to student population. New augmented reality technologies add value when conducting competitions. The aim of the work is to introduce innovative multimedia content into the increasingly popular sports activity that is accessible to the whole family and in a new and innovative way facilitate the implementation of orienteering. The paper presents a possible solution of the application and gives ideas for the further development and its application in orientation running, as well as its application in other segments of orientation movement.