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The triple bottom line approach in the international context [Elektronski vir]
Kaučič, Eva
For a long time for business world only one bottom line was important, the financial one. Changed circumstances and different, much broader view on business success support the development of the ...concept of triple bottom line (TBL). It has three dimensions: the economic, environmental, and social ones. All of them are of equal importance. For that reason, the implementation into the business has to be done without preferring only one dimension of the concept. TBL was developed from ideas of sustainability, sustainable development, and social responsibility. Nowadays, companies are dealing with many environmental issues being of crucial meaning for the society. By implementing TBL companies want to reach certain aims which enable many benefits for them and others. Besides, companies confront many obstacles, but advantages of the concept of TBL are much bigger than difficulties they meet. Because of increased globalization the paper emphasizes the connection between the globalization and TBL approach, as well. Companies can successfully and efficiently connect with other companies and share experiences with them by modern technology and contemporary view on their success. This kind of cooperation can grow into strategic partnership between geographically distant companies, helping to milder global problems, also the environmental and social ones.
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