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  • Consumer confusion caused by nutrition apps in product healthiness evaluation [Elektronski vir]
    Zečević, Mila ...
    Rapid developments in technology and connectedness are influencing how consumers access and use nutrition information. However, this information is not always clear and consistent. The ... inconsistencies in the information provided to consumers can lead them to uncertainty about which data to use (i.e. consider as correct), especially when different sources of information appear similarly qualified and accurate. This paper aims to highlight the impact of inconsistent information on consumer attitudes. The results of an experiment conducted on a sample of 237 consumers indicate that the inconsistent information, when presented to consumers, influences their attitude in a way that it increases feelings of confusion, leading to lower attitude certainty about the product healthiness.
    Source: Economic and business review [Elektronski vir]. - ISSN 2335-4216 (Vol. 24, iss. 2, article no. 3, Jun. 2022, str. 101-110)
    Type of material - e-article
    Publish date - 2022
    Language - english
    COBISS.SI-ID - 110231299

    Link(s):

    https://www.ebrjournal.net/home/vol24/iss2/3/
    Digitalna knjižnica Slovenije - dLib.si
    Repository of the University of Ljubljana – RUL
    DOI

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