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Odnos študentov Univerze v Novem mestu do trajnostnih izdelkovStarc, Iva, mag. poslovnih vedPotrošniki v zadnjih nekaj letih vedno pogosteje od podjetij zahtevajo, da trajnostno poslujejo in proizvajajo trajnostne izdelke. Zato lahko na trgu vedno pogosteje najdemo trajnostne izdelke. Namen ... raziskave je bil ugotoviti, kakšen odnos ima-jo študenti Univerze v Novem mestu do trajnostnih izdelkov. Raziskava je bila izvedena novembra in decembra 2021, uporabili smo tehniko anketiranja. Rezultati so pokazali, da so študentom Univerze v Novem mestu trajnostni izdelki všeč. Razlik med spoloma in starostnimi skupinami v pogostosti poseganja po trajnostnih izdelkih ni. Prav tako ne moremo trditi, da študenti Univerze v Novem mestu čutijo pritisk družbe k kupovanju trajnostnih izdelkov.Source: Revija za ekonomske in poslovne vede = Journal of economic and business sciences. - ISSN 2350-384X (Vol. 9, no. 2, 2022, str. 39-53)Type of material - article, component part ; adult, seriousPublish date - 2022Language - slovenianCOBISS.SI-ID - 134320899
Author
Starc, Iva, mag. poslovnih ved
Topics
trajnostni izdelki |
nakupne navade |
študenti Univerze v Novem mestu |
odnos do trajnostnih izdelkov |
raziskava |
anketa |
sustainable products |
purchasing habits |
students at University of Novo mesto |
attitude towards sustainable products |
research |
surveying technique
source: Revija za ekonomske in poslovne vede = Journal of economic and business sciences. - ISSN 2350-384X (Vol. 9, no. 2, 2022, str. 39-53)
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Starc, Iva, mag. poslovnih ved |
Source: Personal bibliographies
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