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Preoblikovanje blagovne znamke kot pomemben element strategije podjetja : magistrsko deloUmek, SimonaType of material - master's thesisPublication and manufacture - Ljubljana : [S. Umek], 2004Language - slovenianCOBISS.SI-ID - 14924774
Author
Umek, Simona
Other authors
Antončič, Boštjan
Topics
podjetje |
management |
strateški management |
trženje |
strategija trženja |
blagovne znamke |
upravljanje |
spremembe |
enterprises |
management |
strategic management |
marketing |
marketing strategy |
trademarks |
management and control |
changes |
changes
Library/institution |
City | Acronym | For loan | Other holdings |
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EF, Central Economic Library, Ljubljana | Ljubljana | CEKLJ |
reading room 1 cop.
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University of Primorska University Library | Koper - Capodistria | UPUK |
reading room 1 cop.
|
Shelf entry
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Year | Impact factor | Edition | Category | Classification | ||||
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JCR | SNIP | JCR | SNIP | JCR | SNIP | JCR | SNIP |
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DRS, in which the journal is indexed
Database name | Field | Year |
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Links to authors' personal bibliographies | Links to information on researchers in the SICRIS system |
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Umek, Simona | |
Antončič, Boštjan | 14119 |
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