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Stališča do izbranih strategij v oglasih za električna vozila na primeru poznanih blagovnih znamk : magistrska nalogaSoftić, SabinaType of material - master's thesis ; adult, seriousPublication and manufacture - Koper : [S. Softić], 2019Language - slovenianCOBISS.SI-ID - 1541895876
Author
Softić, Sabina
Other authors
Faganel, Armand
Topics
okoljsko oglaševanje |
električna vozila |
strategije prepričevanja |
stališča do oglasa |
stališča do blagovne znamke |
nakupna namera |
environmental advertising |
electric vehicles |
persuasive strategies |
attitudes toward the advertisement |
attitudes toward the brand |
purchase intentions
Library/institution |
City | Acronym | For loan | Other holdings |
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University of Primorska University Library | Koper - Capodistria | UPUK |
reading room 1 cop.
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Shelf entry
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Year | Impact factor | Edition | Category | Classification | ||||
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JCR | SNIP | JCR | SNIP | JCR | SNIP | JCR | SNIP |
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DRS, in which the journal is indexed
Database name | Field | Year |
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Links to authors' personal bibliographies | Links to information on researchers in the SICRIS system |
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Softić, Sabina | |
Faganel, Armand | 24567 |
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