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  • Fabric attractiveness using four sensory evaluators
    Kodžoman, Duje ...
    All senses elicit emotional responses to goods, services, and the environment. They also play an important role in the process offashion design and its evaluation. This research is a continuation of ... several preliminary studies we conducted online to define threeattractive and three unattractive colors, textures, smells, sounds, and tastes. In the present study, a sample of textile engineeringand fashion design students and experts (N=54) assessed four groups of 6 fabric samples (sensory evaluators) selected based onthe results of the preliminary studies. Each group of fabrics was assessed in one of four sensory modalities (except taste). Twosemantic differentials were used to assess each sensory modality: attractive/unattractive and boring/interesting in the case ofcolor, insensitive/sensitive in the case of texture, disturbing/calming in the case of sound, and cheap/luxurious in the case of smell.We found that among the fabrics in six different colors, the pink fabric was the most attractive. Of the six textures presented,the knitted rib texture was found to be the most attractive to touch. The scent of lemon essential oil was perceived as the mostattractive among the six scents used, and the friction sound of suede leather was perceived as the most attractive among the sixfriction sounds of fabrics. Cluster analysis showed that the attractiveness of scents and colors of six fabric samples was highlydifferentiated and (almost) each sample was perceived as unique, while the attractiveness of the texture and sound of differentsamples was less differentiated and the samples were divided into only two groups. This suggests that discrimination of fabricattractiveness may be better in some sensory evaluators/modalities than in others. The results of this study will be useful forfurther research on the integration of different sensory modalities in fabric perception and garment preferences.
    Source: Fibres & textiles in Eastern Europe : an international magazine devoted to current problems of the textile industries in Central and Eastern Europe. - ISSN 1230-3666 (Vol. 31, iss. 5, Dec. 2023, str. 10-23)
    Type of material - article, component part ; adult, serious
    Publish date - 2023
    Language - english
    COBISS.SI-ID - 172540163

    Link(s):

    https://sciendo.com/article/10.2478/ftee-2023-0041
    DOI

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