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True Love oder erfolgreiche Marketingstrategien? : Zum multimodalen Ausdruck der Liebe in Hochzeitsvideos von Influencer:innen auf YouTubeŠkerlavaj, TanjaSource: True love : Sprache(n) der Liebe in Text und Gespräch (Str. 156-193)Type of material - article, component part ; adult, seriousPublish date - 2024Language - germanCOBISS.SI-ID - 196508675
Author
Škerlavaj, Tanja
Topics
poročni video |
YouTube |
spletni vplivneži |
avtentičnost |
multimodalnost |
ljubezen |
marketing |
samopromocija |
parasocialni odnosi |
parasocialni odnosi |
wedding video |
YouTube |
lifestyle influencers |
authenticity |
multimodality |
love |
marketing |
self-promotion |
parasocial relations |
parasocial relations
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Database name | Field | Year |
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Škerlavaj, Tanja | 38782 |
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