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Internet marketing : strategy, implementation and practiceChaffey, Dave, 1963- ...Type of material - handbookPublication and manufacture - London [etc.] : Financial Times : Prentice Hall ; Harlow (Essex) [etc.] : Pearson Education, 2000Language - englishISBN - 0-273-64309-6COBISS.SI-ID - 20083549
Author
Chaffey, Dave, 1963- |
Mayer, Richard E., 1947- |
Johnston, Kevin James, 1949- |
Ellis-Chadwick, Fiona
Topics
Internet marketing |
Internet marketing |
Implementation |
Internet marketing |
Business-to-Business companies |
Internet (computer network) |
Internet (računalniško omrežje) |
Marketing |
Priročniki |
Internet (računalniško omrežje) |
Ključna porazdelitev |
Koncepcije |
Priročniki |
Marketing |
Elektronsko poslovanje |
Priročniki |
Svetovni splet |
Web strani |
Kreativne sposobnosti |
Priročniki |
poslovanje |
Internet |
uporaba računalnika |
marketing |
strategija trženja |
trženje |
informacije |
tržno planiranje |
tržne poti |
tržna struktura |
WWW |
promocija |
elektronsko poslovanje |
elektronski denar |
uspešnost poslovanja |
učinkovitost |
prodaja na drobno |
prihodnost |
predvidevanje |
razvoj |
poslovne odločitve |
business |
Internet |
marketing |
computer application |
marketing strategy |
informations |
marketing planning |
marketing channels |
marketing structure |
World Wide Web |
promotion |
electronic commerce |
electronic transactions |
success of business operation |
efficiency |
retail sale |
future |
forecasting |
development |
business decision-making |
business decision-making
Library/institution |
City | Acronym | For loan | Other holdings |
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Faculty of Economics and Business, Maribor | Maribor | EPF |
outside loan 2 cop.
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EF, Central Economic Library, Ljubljana | Ljubljana | CEKLJ |
outside loan 1 cop.
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FSS, J. Goričar Central Social Sciences Library, Ljubljana | Ljubljana | ODKLJ |
outside loan 1 cop.
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National and University Library, Ljubljana | Ljubljana | NUK |
outside loan 1 cop.
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Public Library Srečko Vilhar, Koper | Koper - Capodistria | SIKKP |
outside loan 1 cop.
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Public Library of Celje | Celje | SIKCE |
outside loan 1 cop.
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School Centre for Post, Economy and Telecomunication, Ljubljana | Ljubljana | SCPET |
outside loan 1 cop.
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Shelf entry
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Database name | Field | Year |
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Links to authors' personal bibliographies | Links to information on researchers in the SICRIS system |
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Chaffey, Dave, 1963- | |
Mayer, Richard E., 1947- | |
Johnston, Kevin James, 1949- | |
Ellis-Chadwick, Fiona |
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