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  • National stereotypes and social distance towards Slovenians among former Yugoslav countries : 25 years later
    Rašković, Matevž ; Vuchkovski, Davor
    The paper looks at national stereotypes and social (ethnic) distance towards Slovenians among other former Yugoslav countries. We assess how Slovenians are perceived by others 25 years after the ... disintegration of Yugoslavia and discuss the potential implications for international business (IB). Analysing a matched six-country sample, we observe that: (1) Slovenians are generally positively perceived; (2) the majority of positive stereotypes can be linked to conscientiousness; (3) Croats and Serbs display the lowest level of social distance towards Slovenians, Macedonians the highest; (4) the share of positive national stereotypes about Slovenians is negatively correlated to the share of exports to Slovenia; (5) social distance towards Slovenians is negatively correlated to the share of exports to Slovenia; and (6) Serbs display the most favourable attitudes to IB with Slovenians.
    Source: Teorija in praksa : revija za družbena vprašanja. - ISSN 0040-3598 (Letn. 53, št. 5, sep.-okt. 2016, str. 1079-1094, 1273)
    Type of material - article, component part
    Publish date - 2016
    Language - english
    COBISS.SI-ID - 23285478

source: Teorija in praksa : revija za družbena vprašanja. - ISSN 0040-3598 (Letn. 53, št. 5, sep.-okt. 2016, str. 1079-1094, 1273)
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