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Analiza gverilskega trženja v slovenski založbi : zaključna strokovna naloga visoke poslovne šoleKubot, SandraType of material - undergraduate thesis ; adult, seriousPublication and manufacture - Ljubljana : [S. Kubot], 2016Language - slovenianCOBISS.SI-ID - 23981798
Author
Kubot, Sandra
Other authors
Kos Koklič, Mateja
Topics
Slovenija |
založništvo |
podjetje |
trženje |
gverilsko trženje |
oglas |
strategija trženja |
efektivnost |
komparacije |
Slovenia |
publishing |
enterprises |
marketing |
guerrilla marketing |
advertisement |
marketing strategy |
efficiency |
comparisons
Library/institution |
City | Acronym | For loan | Other holdings |
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EF, Central Economic Library, Ljubljana | Ljubljana | CEKLJ |
reading room 1 cop.
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Shelf entry
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Year | Impact factor | Edition | Category | Classification | ||||
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JCR | SNIP | JCR | SNIP | JCR | SNIP | JCR | SNIP |
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DRS, in which the journal is indexed
Database name | Field | Year |
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Links to authors' personal bibliographies | Links to information on researchers in the SICRIS system |
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Kubot, Sandra | |
Kos Koklič, Mateja | 24395 |
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