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Predlog razvoja novih integralnih turističnih proizvodov v Solčavi : diplomsko delo
Matjaž, Alenka, [1996-]
V diplomskem delu z naslovom Predlog razvoja novih integralnih turističnih proizvodov v Solčavi je v prvem delu predstavljena zgodovina razvoja turizma in občina Solčava na splošno. Drugi del vsebuje ...opis turistične ponudbe v občini, in sicer primarno in sekundarno turistično ponudbo, motive za obisk destinacije in potenciale za razvoj turizma v Solčavi. V nadaljevanju je podan izračun glavnih indikatorjev stanja razvitosti turizma, na osnovi turistične ponudbe in povpraševanja pa je izdelana SWOT analiza, ki predstavlja prednosti, slabosti, nevarnosti in priložnosti v Solčavi. Diplomsko delo se zaključi z delom, v katerem so oblikovani potencialni produkti, na katerih naj bi slonel razvoj turizma v prihodnje v skladu s trendi povpraševanja. Cilj teh produktov je, da bi privabljali goste tudi v zimskem času, ko nastopi tako rečeno mrtva sezona.
Type of material - undergraduate thesis
; adult, serious
Publication and manufacture - Bled : [A. Matjaž], 2018
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