Building brands directly : creating business value from customer relationships

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Building brands directly : creating business value from customer relationships

Pearson, Stewart

Type of material - book ; adult, serious

Publication and manufacture - Basingstoke : Macmillan Business, 1996

Language - english

ISBN - 0-333-63907-3

COBISS.SI-ID - 513380226

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Availability in libraries

Library/institution	City	Acronym	For loan	Other holdings
GEA College, Faculty of Entrepreneurship	Ljubljana	VSSPPO	outside loan 1 cop.

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Year	Impact factor		Edition		Category		Classification
Year	JCR	SNIP	JCR	SNIP	JCR	SNIP	JCR	SNIP

Links to authors' personal bibliographies	Links to information on researchers in the SICRIS system
Pearson, Stewart

Source: Personal bibliographies and: SICRIS

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