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Marketing : Grundlagen für Studium und PraxisBruhn, Manfred, 1949-Type of material - textbookEdition - 4., überarbeitete Aufl.Publication and manufacture - Wiesbaden : Gabler, 1999Language - germanISBN - 3-409-43646-4COBISS.SI-ID - 5240604
Author
Bruhn, Manfred, 1949-
Topics
Marketing |
Strategija |
Učbeniki za visoke šole |
Marketing |
Teorija |
Učbeniki za visoke šole |
Tržne raziskave |
Metode |
Učbeniki za visoke šole |
Marketing |
Osnovna teorija |
Koncepcije |
Učbeniki za visoke šole |
Marketing |
Pospeševanje |
Utrjevanje |
Učbeniki za visoke šole |
Marketing |
Marketinška strategija |
Proizvodni programi |
Učbeniki za visoke šole |
Proizvodi |
Izdelava |
Cenovna politika |
Učbeniki za visoke šole |
trženje |
marketing |
učbeniki |
strategija trženja |
tržne raziskave |
predvidevanje |
proizvodna politika |
proizvodi |
politika izdelka |
cene |
politika cen |
tržno planiranje |
case study |
primeri |
učni programi |
management |
planiranje |
strategija |
metode |
poslovne odločitve |
organiziranost |
controlling |
kontrola
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Library/institution |
City | Acronym | For loan | Other holdings |
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Faculty of Economics and Business, Maribor | Maribor | EPF |
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Year | Impact factor | Edition | Category | Classification | ||||
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JCR | SNIP | JCR | SNIP | JCR | SNIP | JCR | SNIP |
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DRS, in which the journal is indexed
Database name | Field | Year |
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Links to authors' personal bibliographies | Links to information on researchers in the SICRIS system |
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Bruhn, Manfred, 1949- | ![]() |
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