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Kriteriji izbire marketinških strategij za trženje poslovnih informacijskih sistemov : magistrsko deloAntonić, Mario, 1970-Type of material - master's thesisPublication and manufacture - Maribor : [M. Antonić], 2004Language - slovenianCOBISS.SI-ID - 7825692
Author
Antonić, Mario, 1970-
Other authors
Radonjič, Dušan |
Bobek, Samo, 1958-
Topics
KOPA |
Računalniški inženiring |
Maribor |
Marketinška strategija |
Poslovni informacijski sistemi |
Magistrske naloge |
KOPA |
Računalniški inženiring |
Maribor |
Tuja tržišča |
Tržna miselnost |
Magistrske naloge |
Marketing |
Kriteriji |
Izbira |
Magistrske naloge |
Marketing |
Zunanji faktorji odločanja |
Notranji faktorji odločanja |
Magistrske naloge |
marketing |
trženje |
strategija trženja |
oblikovanje |
strategija |
poslovno okolje |
trg |
segmentacija |
cilj |
teorija |
praksa |
vzdrževanje |
tržne raziskave |
medorganizacijsko trženje |
management |
informacijski sistemi |
informacijski viri |
informacije |
modeli |
MIS |
računalništvo |
informacijski inženiring |
programska oprema |
software |
organizacijske strukture |
Slovenija
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Library/institution |
City | Acronym | For loan | Other holdings |
---|---|---|---|---|
Faculty of Economics and Business, Maribor | Maribor | EPF |
reading room 1 cop.
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University of Maribor Library | Maribor | UKM |
reading room 1 cop.
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Shelf entry
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Year | Impact factor | Edition | Category | Classification | ||||
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JCR | SNIP | JCR | SNIP | JCR | SNIP | JCR | SNIP |
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DRS, in which the journal is indexed
Database name | Field | Year |
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Links to authors' personal bibliographies | Links to information on researchers in the SICRIS system |
---|---|
Antonić, Mario, 1970- | ![]() |
Radonjič, Dušan | 02544 |
Bobek, Samo, 1958- | 05824 |
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