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Model tržnega prilagajanja farmacevtskih družb iz tranzicijskih držav v procesu globalizacije trga : doktorska disertacijaKesič, Dragan, 1956-Type of material - dissertation ; adult, seriousPublication and manufacture - Maribor ; Ljubljana : [D. Kesič], 2004Language - slovenianCOBISS.SI-ID - 15160550
Author
Kesič, Dragan, 1956-
Other authors
Svetličič, Marjan
Topics
Tržni mehanizem |
Transnacionalna podjetja |
Farmacevtske družbe |
Države v tranziciji |
Srednja in vzhodna Evropa |
Disertacije |
Tržni mehanizem |
Modeli odločanja |
Farmacevtski proizvodi |
Države v tranziciji |
Srednja in vzhodna Evropa |
Disertacije |
Marketing |
Marketinška strategija |
Diagnostika |
Države v tranziciji |
Srednja in vzhodna Evropa |
Disertacije |
Marketing |
Prilagoditve |
Prognoza |
Države v tranziciji |
Srednja in vzhodna Evropa |
Disertacije |
Svetovni trg |
Farmacevtski trg |
Strategija razvoja |
Disertacije |
multinacionalne družbe |
združitve podjetij |
razvoj |
trendi |
tranzicija |
ekonomika prehoda |
globalizacija |
trženje |
marketing |
modeli |
mednarodno podjetje |
farmacevtska industrija |
svetovni trg |
ocenjevanje |
prilagajanje |
izdelki |
srednja Evropa |
vzhodna Evropa |
Slovenija |
Hrvaška |
strategija trženja |
predvidevanje |
multinational companies |
transnational corporations |
mergers |
development |
trends |
transition |
transitional economics |
globalization |
marketing |
models |
international companies |
international enterprise |
pharmaceutical industry |
world market |
evaluation |
adjustment |
products |
Central Europe |
Eastern Europe |
Slovenia |
Croatia |
marketing strategy |
forecasting |
forecasting
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Database name | Field | Year |
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Links to authors' personal bibliographies | Links to information on researchers in the SICRIS system |
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Kesič, Dragan, 1956- | 29771 |
Svetličič, Marjan | 09610 |
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