Services marketing : people, technology, strategy

Faculty of Economics and Business, Maribor (EPF)

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Services marketing : people, technology, strategy

Lovelock, Christopher H. ; Wirtz, Jochen

Type of material - textbook

Edition - 7. ed., global ed.

Publication and manufacture - Boston [etc.] : Pearson, cop. 2011

Language - english

ISBN - 978-0-13-611874-9; 0-13-611874-7

COBISS.SI-ID - 3915223

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Lovelock, Christopher H. | Wirtz, Jochen

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Faculty of Economics and Business, Maribor	available - outside loan, loan period: 30 days

Call number – location, accession no. ...	Copy status
339.13 LOVELOCK C. Services 11 b	available - outside loan, loan period: 30 days
339.13 LOVELOCK C. Services 11 a	available - outside loan, loan period: 30 days
339.13 LOVELOCK C. Services 11	available - outside loan, loan period: 30 days

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Year	JCR	SNIP	JCR	SNIP	JCR	SNIP	JCR	SNIP

Links to authors' personal bibliographies	Links to information on researchers in the SICRIS system
Lovelock, Christopher H.
Wirtz, Jochen

Source: Personal bibliographies and: SICRIS

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