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Managing customer value : creating quality and service that customers can seeGale, Bradley T.Type of material - handbookPublication and manufacture - New York [etc.] : The Free Press, cop. 1994Language - englishISBN - 0-02-911045-9COBISS.SI-ID - 4862748
Author
Gale, Bradley T.
Other authors
Wood, Robert Chapman
Topics
Potrošniki |
Zadovoljevanje |
Priročniki |
Potrošniki |
Motivacija |
Priročniki |
Potrošniki |
Vodstveni stili |
Vrednostni sistem |
Priročniki |
Potrošniki |
Kreativne sposobnosti |
Vidno zaznavanje |
Priročniki |
Kvaliteta |
Storitve |
Uporabniki |
Priročniki |
Vodenje |
Tehnike |
Priročniki |
Ponudba |
Kvaliteta |
Priročniki |
Storitve |
Merjenje učinkovitosti |
Zadovoljevanje |
Priročniki |
Proizvodi |
Kakovost storitev |
Evalvacija |
Priročniki |
potrošnik |
vrednotenje |
vodenje |
ocenjevanje |
evalvacija |
proizvodi |
storitve |
marketing |
management |
kvaliteta |
TQM |
celovita kvaliteta |
tehnika |
psihologija potrošnika |
družbe |
modeli |
orodja |
cilj |
pozicioniranje |
predstava |
metrika |
manager |
management |
servisi |
izboljšave |
plačila |
uspešnost poslovanja |
kontrola kvalitete |
meritve |
reševanje problemov |
sposobnosti |
prednost |
strokovno delo |
primeri |
case study
Call number – location, accession no. ... |
Copy status | Reservation |
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658.89 GALE B. Managing 658.89 GALE B. Managing |
on loan - outside loan, due date: not specified
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Shelf entry
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