-
Key customers : how to manage them profitablyMcDonald, Malcolm ; Rogers, Beth ; Woodburn, DianaType of material - textbookEdition - Reprinted 2001Publication and manufacture - Oxford (UK) [etc.] : Butterworth-Heinemann, 2001Language - englishISBN - 0-7506-4615-2COBISS.SI-ID - 6093596
Author
McDonald, Malcolm |
Rogers, Beth |
Woodburn, Diana
Other authors
The Chartered Institute of Marketing
Topics
Selling |
Key accounts |
Marketing |
Key accounts |
Practice guidelines |
Management |
Key accounts |
Marketing |
Key accounts |
Case studies |
Marketing |
Key accounts |
Case studies |
Customer services |
Customer relations |
Colected works |
Customer relations |
Case studies |
Company management |
Customer services |
Case studies |
Consumer satisfaction |
Practice guidelines |
Potrošniki |
Pridobivanje |
Ključna porazdelitev |
Učbeniki za nadaljevalno stopnjo |
Potrošniki |
Poslovna uspešnost |
Merjenje učinkovitosti |
Učbeniki za nadaljevalno stopnjo |
Podjetja |
Poslovna uspešnost |
Izziv |
Priročniki |
Potrošniki |
Podobe |
Profit |
Priročniki |
Potrošniki |
Konkurenčna prednost |
Kreativne sposobnosti |
Priročniki |
Potrošniki |
Motivacija |
Priročniki |
Potrošniki |
Zadovoljevanje |
Priročniki |
Potrošniki |
Potrošniški interesi |
Študije primerov |
Ponudbena dokumentacija |
Nabavna politika |
Prodajalci |
Priročniki |
Industrijski marketing |
Poslovni odnosi |
Računi |
Priročniki |
Tržne raziskave |
Vrednostni sistem |
Tržna miselnost |
Učbeniki za nadaljevalno stopnjo |
Trg |
Metode vodenja |
Realizacija |
Učbeniki za nadaljevalno stopnjo |
potrošnik |
zadovoljstvo |
strategija trženja |
trg |
marketing |
trženje |
komercialno poslovanje |
management |
uspešnost poslovanja |
vodstveno računovodstvo |
kupci |
ponudba |
spremembe |
perspektive |
kritika |
strategija |
uporabniki |
tržno planiranje |
organiziranost |
pospeševanje prodaje |
poslovno sodelovanje |
poslovni proces |
partnerstvo |
poslovni odnosi |
vrednotenje |
meritve |
dobiček |
donos |
verige |
management |
manager |
računovodske informacije |
vodenje |
predvidevanje |
prihodnost |
cilj |
sposobnosti |
učbeniki |
priročniki |
primeri |
case study
Reserve material at the desired pickup location.
Pickup location |
Material status | Reservation |
---|---|---|
Faculty of Economics and Business, Maribor |
available - outside loan, loan period: 30 days
|
Call number – location, accession no. ... |
Copy status |
---|---|
658.89 MCDONALD M. Key 01 658.89 MCDONALD M. Key 01 |
available - outside loan, loan period: 30 days
|
Shelf entry
Permalink
- URL:
Impact factor
Access to the JCR database is permitted only to users from Slovenia. Your current IP address is not on the list of IP addresses with access permission, and authentication with the relevant AAI accout is required.
Year | Impact factor | Edition | Category | Classification | ||||
---|---|---|---|---|---|---|---|---|
JCR | SNIP | JCR | SNIP | JCR | SNIP | JCR | SNIP |
Select the library membership card:
DRS, in which the journal is indexed
Database name | Field | Year |
---|
Links to authors' personal bibliographies | Links to information on researchers in the SICRIS system |
---|
Select pickup location:
Material pickup by post
Notification
Subject headings in COBISS General List of Subject Headings
Select pickup location
Pickup location | Material status | Reservation |
---|
Please wait a moment.