Alma Mater Europaea University, Maribor - all departments (ESM)
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Delo z mediji in javnostjo na področju socialnega varstva : potreba po usposabljanju zaposlenih na področju socialnega varstva za delo z javnostjo in mediji = Media and public relations (PR) in social protection : need to train social protection workers in PRLipič, Nikolaj ; Kolbl, VilkoMedijska podoba socialnega varstva v javnosti pogosto ne odslikava strokovnih prizadevanj zaposlenih na področju socialnega varstva. V zadnjem času so zgodbe s področja socialnega varstva vse ... prepogosto predmet poročanja tabloidnega novinarstva, kjer se soočamo z nemočjo kompetentnega odzivanja ob objavljanju »lažnih novic«, polresnic in medijskih konstruktov, temelječih na stereotipih in nepreverjenih prepričanjih. Zato širša javnost pogosto slabo ocenjuje pomen in vlogo socialnega varstva v družbi in mediji v javnosti pogosto zelo slabo predstavljajo področje socialnega varstva. V okviru preliminarne raziskave smo podatke zbrali za potrebe oblikovanja mednarodne projektne ideje. Z raziskavo ugotavljamo, da zaposleni pripisujejo visok pomen delu z javnostjo in mediji za pozitivno percepcijo strok na področju socialnega varstva in izražajo pripravljenost za sodelovanje pri ustvarjanju drugačne medijske percepcije strok na področju socialnega varstva. Soočajo se z izrazitejšim pomanjkanjem ustreznih veščin za delo z mediji in javnostjo, zato pripisujejo velik pomen izobraževanju in usposabljanju za delo z mediji in javnostjo na področju socialnega varstva. Še več, izražajo sorazmerno visoko naklonjenost udeležbi v izobraževanju in usposabljanju za delo z mediji in javnostjo na področju socialnega varstva, ki bi ga izvajala Socialna zbornica Slovenije. Le proaktivna drža vseh akterjev družbenega dogajanja lahko vodi v spremembe medijske krajine na področju socialnega varstva.Source: Starejši odrasli v času epidemije COVID-19 v luči družbenih sprememb in digitalizacije = Older adults during the COVID-19 epidemic in the term of social changes and digitalization (Str. 205-222)Type of material - article, component part ; adult, seriousPublish date - 2023Language - slovenianCOBISS.SI-ID - 150634243
Author
Lipič, Nikolaj |
Kolbl, Vilko
Topics
socialno varstvo |
mediji |
javnost |
zaposleni |
program izobraževanja in usposabljanja |
social protection |
media |
public relations |
employees |
education and training program
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Database name | Field | Year |
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Links to authors' personal bibliographies | Links to information on researchers in the SICRIS system |
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Lipič, Nikolaj | 52521 |
Kolbl, Vilko | ![]() |
Source: Personal bibliographies
and: SICRIS
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