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Diners, dudes, and diets [Elektronski vir] : how gender and power collide in food media and cultureContois, Emily J. H.In Diner, dudes, and diets, Emily Contois examines contemporary food culture and a variety of its consumer products to reveal how the food, marketing, and media industries sought to create new ... markets by catering to men through the idea of 'the dude.' Contois identifies today's 'dude masculinity' as arising from a late twentieth-century crisis in traditional gender roles at a time of major social, cultural, and economic change. Though the term 'dude' originated in the late nineteenth century as a term for dandyish men overly concerned with fashionable appearance, Contois defines today's dude as a man who doesn't meet traditional standards of economic and social success or manly self-control but nevertheless retains a degree of masculine privilege. As Contois shows, food culture has been on the front lines of producing and deploying this dude masculinity. Her study uses methods from history, media studies, and gender studies, and she draws on a broad popular culture archive that includes print media, television, social media, and sports talk radio.Type of material - e-book ; adult, seriousPublication and manufacture - Chapel Hill : The University of North Carolina Press, cop. 2020Language - englishISBN - 978-1-4696-6075-2; 979-8-8908-6004-0COBISS.SI-ID - 176409859
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Author
Contois, Emily J. H.
Topics
Moški |
Družbeno življenje in običaji |
Prehrambene navade |
Hrana |
Mediji |
Oglaševanje |
Zgodovina |
Men |
United States |
Social life and customs |
21st century |
Food habits |
United States |
History |
21st century |
Men in advertising |
United States |
History |
21st century |
Advertising |
Food |
United States |
History |
21st century |
Združene države Amerike |
2000-2099
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Contois, Emily J. H. |
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