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Cilji in metode merjenja učinkov sponzoriranja v športu : magistrsko deloTurnšek, Domen, 1969-Type of material - master's thesisPublication and manufacture - [Celje ; Žalec : D. Turnšek], 2007Language - slovenianCOBISS.SI-ID - 9167644
Author
Turnšek, Domen, 1969-
Other authors
Lorbek, Franc, 1932-
Topics
Tržno komuniciranje |
Športno sponzorstvo |
Trženjsko povezovanje |
Magistrske naloge |
Sponzorstvo |
Javne dejavnosti |
Udeleženci |
Magistrske naloge |
Tržno komuniciranje |
Tržni instrumenti |
Športna dogajanja |
Magistrske naloge |
Tržno komuniciranje |
Financiranje športa |
Sponzorji |
Magistrske naloge |
Tržne poti |
Trženjski splet |
Tržni rezultati |
Magistrske naloge |
Management sistemi |
Sponzoriranje športa |
Merjenje učinkovitosti |
Magistrske naloge |
tržni mehanizem |
komuniciranje |
marketing mix |
marketinški splet |
mediji |
predstava |
dejavnost |
učinkovitost |
sponzorstvo |
organiziranost |
šport |
marketing |
trženje |
oglaševanje |
ekonomska propaganda |
tržne raziskave |
tržne poti |
financiranje |
organizacija |
odnosi z javnostjo |
motiviranje |
manager |
poslovne funkcije |
nagrajevanje |
združenja |
neprofitne organizacije |
društva |
management |
sodobnost |
Slovenija |
podpora |
sistemi |
modeli |
povezanost |
vrednost |
vrednotenje
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Library | Call number – location, accession no. ... | Copy status |
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Faculty of Economics and Business, Maribor | Č M 785 | available - reading room |
University of Maribor Library | Skladišče II 66036 | available - reading room |
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Year | Impact factor | Edition | Category | Classification | ||||
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JCR | SNIP | JCR | SNIP | JCR | SNIP | JCR | SNIP |
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DRS, in which the journal is indexed
Database name | Field | Year |
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Links to authors' personal bibliographies | Links to information on researchers in the SICRIS system |
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Turnšek, Domen, 1969- | ![]() |
Lorbek, Franc, 1932- | 01909 |
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