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13.
Internal corporate culture in the modern enterprise [Elektronski vir]
Kocjančič, Jože, 1958-
The investigation of the quantitative survey data used for the sample of large Slovenian companies indicates the extent to which Slovenian companies exploit internal business potentials that are ...available. The survey data employing the analytical methods confirmed the significant impact of the internal business potentials on the operating results and competitive position of companies. The findings indicate that the utilization rate of internal business potentials was only partially or ill-used, reflecting the internal potential source of unused business opportunities as one of possible ways to achieve competitive advantage. The possible solutions are based primarily on long-term managerial strategy emphasizing the importance of innovation with encouraging creativity as the basis for successful internal corporate business strategy.
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