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Retailing managementLevy, Michael ; Weitz, Barton A.Type of material - textbookEdition - 5th ed.Publication and manufacture - Boston [etc.] : McGraw-Hill/Irwin, cop. 2004Language - englishISBN - 0-07-249720-3; 0-07-121481-X; 0-07-249722-X; 0-07-255392-8COBISS.SI-ID - 15423206
Author
Levy, Michael |
Weitz, Barton A.
Topics
Retail trade |
Management |
prodaja |
prodaja na drobno |
prozvodi |
storitve |
elektronsko poslovanje |
elektronsko trženje |
potrošnik |
behaviorizem |
strategija trženja |
planiranje |
finance |
trgovske družbe |
prodajalna |
organizacijske strukture |
uporaba človeških zmogljivosti |
nakup |
sistemi |
politika cen |
management |
prodajno mesto |
design |
sales |
retail trade |
services |
electronic commerce |
electronic marketing |
consumer |
behaviourism |
marketing strategy |
planning |
finance |
commercial company |
shops |
organizational structures |
human resource management |
purchasing |
systems |
price policy |
management |
sales outlet |
design |
design
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Knjižnica 658.8 LEVY M. Retailing ... IN: 000000244 Knjižnica 658.8 LEVY M. Retailing ... IN: 000000244 |
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Knjižnica nkg 658.8 LEVY M. Retailing ... CD-ROM IN: 000000245 Knjižnica nkg 658.8 LEVY M. Retailing ... CD-ROM IN: 000000245 |
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Database name | Field | Year |
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Links to authors' personal bibliographies | Links to information on researchers in the SICRIS system |
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Levy, Michael | ![]() |
Weitz, Barton A. | ![]() |
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