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Razvoj teorije odnosov med prodajalci in kupci na medorganizacijskem trgu : magistrsko deloKonda, IvaType of material - master's thesisPublication and manufacture - Ljubljana : [I. Konda], 2003Language - slovenianCOBISS.SI-ID - 13439974
Author
Konda, Iva
Other authors
Rojšek, Iča
Topics
trženje |
medorganizacijsko trženje |
marketing mix |
odnosi s strankami |
teorija |
partnerstvo |
strateške povezave |
tržne poti |
marketing |
intercompany marketing |
marketing mix |
customer relationship |
theory |
partnership |
strategic alliances |
marketing channels |
marketing channels
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JCR | SNIP | JCR | SNIP | JCR | SNIP | JCR | SNIP |
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DRS, in which the journal is indexed
Database name | Field | Year |
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Links to authors' personal bibliographies | Links to information on researchers in the SICRIS system |
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Konda, Iva | 91467 |
Rojšek, Iča | 03667 |
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