VSE knjižnice (vzajemna bibliografsko-kataložna baza podatkov COBIB.SI)
  • Drivers of eco-innovation : empirical evidence from Slovenia
    Hojnik, Jana ; Ruzzier, Mitja ; Antončič, Boštjan
    This paper uses a regression analysis to explore the determinants of eco-innovation, based on a sample of 80 Slovenian companies. The findings of this study are two-fold. First, the determinants of ... eco-innovation vary depending on the type of eco-innovation (product, process or organisational). The results reveal that customer demand and competitive pressure drive product eco-innovation, while managerial environmental concern, competitive intensity and competitive pressure spur process eco-innovation, and only competitive pressure exerted effect on organisational eco-innovation. Second, the findings indicate that competitive pressure is a common driver of all three eco-innovation types (product, process and organisational). Therefore, the results lead to the conclusion that different factors spur different eco-innovation types, while competitive pressure works as a common driver of all three eco-innovation types. Based on the results, we can infer that implementation of eco-innovations is becoming a relevant strategy for companies to establish a green image and pursue sustainability in this intense competitive environment.
    Vir: International journal of entrepreneurship and innovation management. - ISSN 1368-275X (Vol. 21, no. 4/5, 2017, str. 422-440)
    Vrsta gradiva - članek, sestavni del
    Leto - 2017
    Jezik - angleški
    COBISS.SI-ID - 1539599044

    Povezava(-e):

    http://www.inderscience.com/info/inarticle.php?artid=85688

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