VSE knjižnice (vzajemna bibliografsko-kataložna baza podatkov COBIB.SI)
Celotno besedilo
  • Leading pharmaceutical innovation [Elektronski vir] : trends and drivers for growth in the pharmaceutical industry
    Gassmann, Oliver, 1967-
    Pharmaceutical giants have doubled their investments in drug development in the past only to see new drug approvals remain constant. This book investigates and highlights a set of proactive ... strategies aimed at generating sustainable competitive advantage based on value-generating business practices
    Vrsta gradiva - e-knjiga
    Izdaja - 2nd ed.
    Založništvo in izdelava - Berlin : Springer, ©2008
    Jezik - angleški
    ISBN - 978-3-540-77636-9; 3-540-77636-2; 978-3-540-77635-2; 3-540-77635-4
    COBISS.SI-ID - 1540575711

    Povezava(-e):

    SpringerLink e-books 2008-2012

    Celotno besedilo dostopno za uporabnike SpringerLink slovenskega konzorcija neprofitnih institucij

    Full text accessible to the users of SpringerLink Slovenian Consortium of Non-Profit Institutions


    DOI