Fakulteta za turizem, Brežice (FTBRE)
  • An SPSS guide for tourism, hospitality and events researchers
    "This is the first book to provide the student of Tourism, Hospitality and Events with all that they need to undertake statistical analysis using SPSS for research in their industry. Employing ... examples directly from the Tourism, Hospitality and Events sector, it provides a comprehensive explanation on how appropriate statistical tools and methods can be identified for this research context and provides a step-by-step demonstration on how to carry out the chosen statistical operations. Each chapter opens with a sector-specific case study reflecting current research trends and issues from a range of different countries that are affecting the industry today. It is followed by an examination of the SPSS procedures relating to the case study and various solutions are offered. The implementation of clear, step-by-step demonstrations on how to carry out statistical operations using a combination of screenshots, diagrams, and tables aids the reader's understanding. Finally, chapters close with thorough guidance on how to appropriately write up interpretations of the research in a report. Research implications and recommendations for Tourism and Hospitality businesses are also provided, to enable them to successfully create and manage research strategies in action. Adopting an interdisciplinary perspective and written by a range of industry experts from all over the globe, this book will be essential for all students and researchers in the field of Tourism, Hospitality, and Events as well as all those in related fields with an interest in statistical data analysis."
    Vrsta gradiva - knjiga
    Založništvo in izdelava - Abingdon ; New York (NY) : Routledge, 2021
    Jezik - angleški
    ISBN - 978-0-367-23658-8
    COBISS.SI-ID - 62036739

Rezervirajte gradivo na želenem mestu prevzema.

Mesto prevzema Status gradiva Rezervacija
Fakulteta za turizem, Brežice
prosto - na dom, čas izposoje: 1 mes.
Signatura – lokacija, inventarna št. ... Status izvoda
prosti pristop
0000000031 SPSS
IN: 020210022
prosti pristop
31 SPSS
IN: 020210022
prosto - na dom, čas izposoje: 1 mes.
loading ...
loading ...
loading ...