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  • A methodology for identifying time-trend patterns : an application to the advertising expenditure of 28 European countries in the 1994-2004 period
    Košmelj, Katarina ; Žabkar, Vesna
    The aim of our study is to reveal different time-trend patterns in the ratio of advertising expenditure to gross domestic product for 28 European countries in the 1994-2004 period. To fulfil the ... objective, we applied two multidimensional statistical approaches: cluster analysis and multidimensional scaling for time-varying data, followed by linear regression analysis of the time-series within the clusters. A proximity matrix was calculated using the dissimilarity between two time series, which takes into account the order of time points, the information on the fixed time points, and the weights. We identified four clusters of countries with similar trend patterns in the 1994-2004 period: awakening countries, stable countries, catching-up countries, and the leading cluster.
    Vir: Advances in methodology and statistics = Metodološki zvezki. - ISSN 1854-0023 (Vol. 5, no. 2, 2008, str. 161-171)
    Vrsta gradiva - članek, sestavni del
    Leto - 2008
    Jezik - angleški
    COBISS.SI-ID - 17992934

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    Digitalna knjižnica Slovenije - dLib.si

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