Marketing management

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Marketing management

Kotler, Philip, 1931- = Котлер, Филип, 1931- ; Keller, Kevin Lane, 1956-

Type of material - textbook

Edition - 15th Global ed.

Publication and manufacture - Harlow : Pearson Education, 2016

Language - english

ISBN - 978-1-292-09262-1

COBISS.SR-ID - 13806753

Availability in libraries

Library/institution	City	Acronym	For loan	Other holdings
Matica Srpska Library, Novi Sad	Novi Sad 1	BMSNS	reading room 1 cop.

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Year	Impact factor		Edition		Category		Classification
Year	JCR	SNIP	JCR	SNIP	JCR	SNIP	JCR	SNIP

Links to authors' personal bibliographies	Links to information on researchers in the SICRIS system
Kotler, Philip, 1931- = Котлер, Филип, 1931-

Source: Personal bibliographies and: SICRIS

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