Corporate and marketing communications as a strategic resource : response to contemporary use, challenges and criticism

National and University Library, Ljubljana (NUK)

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Corporate and marketing communications as a strategic resource : response to contemporary use, challenges and criticism

International Conference on Corporate and Marketing Communications (13 ; 2008 ; Podčetrtek)

Type of material - proceedings of conference contributions ; adult, serious

Publication and manufacture - [London ; New York] : Routledge ; Ljubljana : Fakulteta za družbene vede, 2008

Language - english

ISBN - 978-961-235-322-3

COBISS.SI-ID - 238608384

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Author
International Conference on Corporate and Marketing Communications

Other authors
Podnar, Klement | Jančič, Zlatko

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Year	Impact factor		Edition		Category		Classification
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Podnar, Klement	21606
Jančič, Zlatko	12296

Source: Personal bibliographies and: SICRIS

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