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Digital business and electronic commerce : strategy, business models and technologyWirtz, Bernd W., 1964-Type of material - book ; adult, seriousPublication and manufacture - Cham : Springer, cop. 2021Language - englishISBN - 978-3-030-63484-1; 978-3-030-63482-7COBISS.SI-ID - 73108227
Author
Wirtz, Bernd W., 1964-
Collection
Springer texts in business and economics
Topics
informatika |
informacijska tehnologija |
informacijski sistemi |
mobilna telefonija |
elektronsko poslovanje |
elektronsko trženje |
digitalizacija |
strategija |
modeli |
trendi |
informatics |
information technology |
information systems |
mobile telephony |
electronic commmerce |
electronic marketing |
digitalization |
strategy |
models |
trends
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Faculty of Economics and Business, Maribor |
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65.012.45 WIRTZ B. Digital bus. 65.012.45 WIRTZ B. Digital bus. |
available - outside loan, loan period: 30 days
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Wirtz, Bernd W., 1964- | ![]() |
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