Market-based management : strategies for growing customer value and profitability

Faculty of Economics and Business, Maribor (EPF)

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Market-based management : strategies for growing customer value and profitability

Best, Roger J., 1945-

Type of material - textbook

Edition - 4th, international ed.

Publication and manufacture - Upper Saddle River (New Jersey) : Pearson Education International : Prentice Hall, cop. 2005

Language - english

ISBN - 0-13-129372-9; 0-13-146956-8

COBISS.SI-ID - 8171036

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Best, Roger J., 1945-

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Faculty of Economics and Business, Maribor	available - outside loan, loan period: 30 days

Call number – location, accession no. ...	Copy status
339.13 BEST R. Market 05 339.13 BEST R. Market 05	available - outside loan, loan period: 30 days

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Best, Roger J., 1945-

Source: Personal bibliographies and: SICRIS

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