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Von der Geschäftsidee zum Markterfolg : marktorientierte Produktentwicklung für innovative Gründer und JungunternehmerSchwarz, Erich J. ; Dummer, Rita, ekonomist ; Krajger, Ines, gospodarski svetovalecType of material - profess. monogrPublication and manufacture - Wien : Linde International, cop. 2007Language - germanISBN - 978-3-7093-0191-3COBISS.SI-ID - 9268508
Author
Schwarz, Erich J. |
Dummer, Rita, ekonomist |
Krajger, Ines, gospodarski svetovalec
Other authors
Universität Klagenfurt |
Abteilung Innovationsmanagement und Unternehmensgründung |
Klagenfurt
Topics
Suggestion systems |
Austria |
Studies |
Ideas |
Marketing aspects |
Austria |
Studies |
Ideas |
Innovation activities |
Austria |
Studies |
Creative thinking |
Austria |
Studies |
Creative ability in business |
Small and medium enterprise |
Austria |
Studies |
Novi proizvod |
Kreativne sposobnosti |
Tržna miselnost |
Razvojne študije |
Poslovni model |
Management idej |
Rastoče podjetje |
Avstrija |
Razvojne študije |
Management |
Idejni projekti |
Poslovni vidik |
Avstrija |
Razvojne študije |
Tržni mehanizem |
Idejni projekti |
Uvajanje novega izdelka na trg |
Razvojne študije |
novi proizvodi |
izdelki |
politika izdelka |
trg |
tržna analiza |
ideje |
management |
integracija |
integracijski procesi |
podjetje |
ustanavljanje |
poslovanje podjetja |
poslovna politika |
potrošnik |
odjemalec |
razvoj |
uspešnost poslovanja |
povezanost |
strategija |
strateški management |
kreativnost |
ustvarjalnost |
inovacije |
inovacijska dejavnost |
inovativno poslovanje
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Faculty of Economics and Business, Maribor |
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658.6 SCHWARZ E. Von 658.6 SCHWARZ E. Von |
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Database name | Field | Year |
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Links to authors' personal bibliographies | Links to information on researchers in the SICRIS system |
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Schwarz, Erich J. | ![]() |
Dummer, Rita, ekonomist | ![]() |
Krajger, Ines, gospodarski svetovalec | ![]() |
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