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Digital marketing excellence : planning, optimizing and integrating online marketingChaffey, Dave, 1963- ; Smith, Paul Russell, 1957-Type of material - book ; adult, seriousEdition - 5th ed.Publication and manufacture - Abingdon ; New York : Routledge, cop. 2017Language - englishISBN - 978-1-138-19168-6; 978-1-138-19170-9; 978-1-315-64034-1COBISS.SI-ID - 24094438
Author
Chaffey, Dave, 1963- |
Smith, Paul Russell, 1957-
Topics
trženje |
elektronsko trženje |
planiranje |
optimizacija |
integracija |
informacijska tehnologija |
socialne mreže |
poslovno komuniciranje |
odnosi s strankami |
marketing |
electronic marketing |
planning |
optimization |
integration |
information technology |
social network |
business communication |
customer relationship |
digital customers |
social media marketing |
traffic building |
digital marketing
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Faculty of Information Studies in Novo mesto |
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Knjižnica FIS 339.1 CHAFFEY, D. Digital... IN: 100002781 Knjižnica FIS 339.1 CHAFFEY, D. Digital... IN: 100002781 |
available - outside loan, loan period: 14 workdays
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JCR | SNIP | JCR | SNIP | JCR | SNIP | JCR | SNIP |
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Database name | Field | Year |
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Chaffey, Dave, 1963- | ![]() |
Smith, Paul Russell, 1957- | ![]() |
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