Marketing research : an applied approach

IBS International Business School Ljubljana (LEILA)

Marketing research : an applied approach

Malhotra, Naresh K. ; Birks, David F., Dr.

Type of material - textbook

Edition - 3rd, updated 2nd European ed.

Publication and manufacture - Harlow (Essex) : Pearson Education ; London : Financial Times ; New York (NY) [etc.] : Prentice Hall, 2006

Language - english

ISBN - 0-273-69530-4

COBISS.SI-ID - 8377628

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Malhotra, Naresh K. | Birks, David F., Dr.

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Knjižnica 339 MALHOTRA N. K. Marketing ... IN: 000000065	available - reading room

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Links to authors' personal bibliographies	Links to information on researchers in the SICRIS system
Malhotra, Naresh K.
Birks, David F., Dr.

Source: Personal bibliographies and: SICRIS

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