Prior research has examined value antecedents to sustainable consumption, including religious or cultural values. We bridge together these usually separated bodies of literature to provide an ...ethically-based examination of both religious and cultural values in one model to understand what drives sustainable consumption as well as outcomes on consumer well-being. In doing so, we also fulfill calls for more research on socio-demographic antecedents to ethical consumption, particularly in the domain of sustainable consumption. We examine this relationship using data from the religiously and culturally diverse country of Singapore (
n
= 1503), collected from a door-to-door, representative sample utilizing numerous quality control techniques. Our path analysis and logical follow-up tests reveal that both religious and cultural values influence sustainable consumption, and then sustainable consumption positively influences consumer well-being. Implications are provided for consumer ethics, business’ ethical practices, and belief congruence theory.
To present a multifaceted and holistic perspective of what makes Singaporeans happy, Tambyah, Tan and Yuen discuss the findings and insights from the 2022 Quality of Life Survey, which examines the ...perceptions and views of 1,905 Singapore citizens. This is the latest survey in a series of studies on the wellbeing of Singaporeans. While the impact of the COVID- 19 pandemic on wellbeing is a timely discussion, the findings are also compared with previous surveys conducted in 2011 and 2016 to provide a longitudinal perspective of how Singaporeans’ wellbeing has evolved over the years. Key aspects of this topic include life satisfaction and satisfaction with specific life domains, aspects of affective wellbeing (e.g., happiness, enjoyment and achievement), economic wellbeing, psychological flourishing, personal values, value orientations and views on socio- political issues. Pertinent differences due to demographics such as gender, marital status, age, education and household income are also highlighted. The book also features four archetypes and clusters of Singaporeans, which are representative of the unique demographics, values and wellbeing outcomes examined. The findings and insights will be useful to academics, policy makers, practitioners, students and the general public who are interested in understanding the life satisfaction and wellbeing of Singaporeans.
In this paper, we highlight an aspect of supplier opportunism in the outsourcing paradox that has largely been ignored by extant research – the supplier as a direct competitor of the buyer firm. In ...light of this paradox, we offer a game-theoretic framework in which we identify conditions under which firms could alleviate or mitigate this outsourcing problem. Our results show that apart from transaction costs, firm-level capabilities (both ordinary and dynamic) play important roles in determining the make only, buy only, or make-and-buy options a firm could exercise in countering the threat of the supplier as a potential competitor in the downstream marketplace.
Using experimental design and conjoint analysis, this paper studies the risk perception of Singaporean consumers on Internet shopping, and tests the effectiveness of several risk-reducing strategies ...that Internet marketers could use in promoting online shopping among consumers. The results show that Singaporean consumers with a higher degree of risk aversion than others tend to perceive Internet shopping to be a risky activity. However, Internet marketers could rely on using reference group appeal as the most preferred risk relievers for this group of consumers, particularly by getting expert users to endorse the products involved. In addition, the marketer's reputation, the brand's image, and specific warranty strategies are also effective risk relievers for the potential Internet shoppers.
This study examines generalized trust and trust in institutions in Confucian Asia, covering six countries namely, China, Japan, Singapore, South Korea, Taiwan and Vietnam, and one dependent region, ...Hong Kong. Using data from the 2006 AsiaBarometer Survey, our study affirms the reliability and validity of using a two-item scale to measure generalized trust. Our analysis suggests that due to demographic differences, there are variations in the level of generalized trust of countries in Confucian Asia, despite the fact that these societies share a similar background in Confucian philosophy. The relationships between generalized trust and political trust, and between generalized trust and trust in public institutions, are weak but positive. The positive relationship between generalized trust and trust in economic institutions is only significant for some of the economies, while trust in international institutions has the weakest relationship with generalized trust for all societies. We conclude the paper with research implications.
The nature, antecedents, and consequences of consumer animosity during the 1997 Asian economic crisis are investigated, based on a large-scale survey of 2000 adult consumers representative of five ...affected nations (Indonesia, Malaysia, Singapore, South Korea, and Thailand). An animosity model was developed and tested with the US and Japan as target countries. As predicted, stable and situational animosity reduced willingness to buy products from a perceived hostile national entity. Affective evaluations and cognitive judgments were negatively influenced by situational animosity but not by stable animosity. As expected, situational animosity was increased by external attribution, perceived external control, and stable animosity. Implications of these findings are discussed, and directions for future research suggested.
This article empirically explores the relationship between the general attitude
towards advertising and the attitude towards advertising in specific media:
television and print. Our results support ...the proposition that attitude towards
advertising in general (AG) is an abstract level construct while
attitude towards television advertising (ATV) and attitude towards
print advertising (APRINT) are experience-based constructs in the
consumer's structure of attitudes towards advertising. We found a significantly
negative reciprocal relationship between ATV and APRINT, a
significantly positive reciprocal relationship between ATV and
AG, and a non-significant relationship between APRINT
and AG. Macro level belief factors like `good for the economy' and
`materialism' are related positively and negatively to AG,
respectively. The personal experience belief factor of `product information' is
positively related to APRINT while personal experience belief factors
like `hedonic' and `falsity/no sense' are related positively, and `social image'
is related negatively, to ATV. Implications for future research and
advertising practices are discussed.
Outsourcing has long been touted as an avenue for companies to divest their non-core processes for cost and efficiency gains. However, outsourcing has since become so sophisticated that some ...companies are even outsourcing core functions such as engineering, marketing, and R&D and as a consequence, could be unknowingly nurturing its outsourcing partners as future competitors. Through formal game theoretic analysis, we show that in addition to learning, outsourcing firms could also make use of brand equity to safeguard themselves from the threat of potential market entry by their outsourcing suppliers when the outsourced component is a core competence, particularly when the rate of learning is at best moderate. In addition, we show that it may be optimal for outsourcing firms to adopt a make-and-buy strategy.
Four types of animosity, the emotional antagonism felt toward a specific entity, were identified as a function of their sources (situational vs. stable) and locus (personal vs. national) of ...manifestation. A five-country survey was conducted in Asia to validate the typology, using the United States and Japan as target entities. Results affirmed the four-factor structure of the proposed typology. Several cross-national differences in animosity were also uncovered. Indonesians, Malaysians, and Thais tended to have greater situational animosity toward the United States than Japan, except for Koreans and Singaporeans. Not surprisingly, Koreans showed greater stable animosity toward Japan than the United States. Asians also demonstrated a higher level of animosity at the national than personal level. Implications arising from the findings are discussed and directions for future research suggested.
This paper investigates the impact of framing through the use of a vague scarcity restriction ("while stocks last") on consumers' perception of promotional offers involving different claim formats ...(tensile price claim such as "save up to 60 percent" versus non-tensile price claim such as "save 60 percent") and different amount of price discounts. The findings show that framing the sales offer with such a vague scarcity restriction and using a tensile claims format improve the consumers' perceived informational value of the offer, only if exaggerated price discounts are involved. This study also confirms earlier studies' findings on the effects of exaggerated price discounts and tensile claims on consumers' perceived savings and information value of sales promotional offers. Managerial implications are discussed.