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Services marketingLovelock, Christopher H.Type of material - bookEdition - 3rd ed.Publication and manufacture - Upper Saddle River [etc.] : Prentice-Hall, 1996Language - englishISBN - 0-13-461377-5; 0-13-455841-3COBISS.SI-ID - 17163869
Author
Lovelock, Christopher H.
Topics
tržno komuniciranje |
servisne službe |
usluge |
strategija |
trg |
cene |
upravljanje |
komuniciranje |
kakovost |
študija primera |
študija primera |
marketing |
service activities |
strategy |
market |
price |
management |
communication |
quality |
case study |
case study
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Library | Call number – location, accession no. ... | Copy status |
---|---|---|
EF, Central Economics Library, Ljubljana | Skladišče 43630 IN: 000190104 |
available - outside loan, loan period: 1 months |
FSS, J. Goričar Central Social Sciences Library, Ljubljana | K 658.8 LOVELOCK, C. H. Services Free access | available - outside loan, loan period: 1 months |
FSS, J. Goričar Central Social Sciences Library, Ljubljana | K 658.8 LOVELOCK, C. H. Services Free access |
on loan - outside loan, due date: 30.09.2024
Expected to be available after: 01.10.2024 (1. in queue) |
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Database name | Field | Year |
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Links to authors' personal bibliographies | Links to information on researchers in the SICRIS system |
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Lovelock, Christopher H. | ![]() |
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