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Bibliometric analysis of online collaboration in travel agencies [Elektronski vir]Avilas Hernández, Jorge Raúl ...Withtheintegrationof ict inthedistributionchannels,theclientisincreasinglyin-dependentand autonomous in obtaining tourist services and products. The covid-19 pandemic and global physical distancing ... policies reinforced this, detrimentallyfor traditional travel agents, who have been forced to migrate totally or partially toan online business model. However, working online is not enough since it is nec-essary to have online collaboration strategies that facilitate the positioning of eachparticipant in a hostile competitive environment. The researchis developed througha bibliometric study, using the information obtained in the Scopus database to es-tablish the state of knowledge about online collaboration in travel agencies. VariousExcel,Bibexcel,EndNotex20,Pajeck,SciMath,andvosviewersoftwarewereusedto analyse indicators and map bibliometric networks. The results show that the stateof cooperation between travelagencies as a factor of advantagein the new tourist en-vironmentsischaracterizedbyfiercecompetitionandthestrongimpactofthedigitalage, which constitute the main innovative contribution of the study. It is also deter-mined that the research topic has not had high productivity in the database. Amongthe main research gaps identified are online collaboration in traditional travel agen-cies and the impacts of cooperation on customer perception and cybersecurity. Thestudyidentifiesthefield’smostinfluentialauthors,journals,publications,keythemesand trends that have emerged over time. By identifying the critical success factorsand challenges of online collaboration in the travel industry, this study can help or-ganizations to improve their collaboration practices.Source: Academica turistica [Elektronski vir] : tourism & innovation journal = revija za turizem in inovativnost. - ISSN 2335-4194 (Year 16, no. 3, dec. 2023, str. 329-344)Type of material - e-article ; adult, seriousPublish date - 2023Language - englishCOBISS.SI-ID - 180196099
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JCR | SNIP | JCR | SNIP | JCR | SNIP | JCR | SNIP |
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Database name | Field | Year |
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Links to authors' personal bibliographies | Links to information on researchers in the SICRIS system |
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Avilas Hernández, Jorge Raúl | ![]() |
Díaz Pompa, Félix | ![]() |
Cruz Aguilera, Nolberto | ![]() |
Borlinič Gačnik, Maja, turizem, 1993- | 57611 |
Source: Personal bibliographies
and: SICRIS
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